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Privacy Policy



Table of contents

Introduction and overview

We have drawn up this data protection declaration (version 29.10.2023-112286912) in order to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller - and the processors (e.g. providers) commissioned by us - process, will process in future and what lawful options you have. The terms used are to be understood as gender-neutral. In short, we inform you comprehensively about the data we process about you.

Data protection statements usually sound very technical and use legal terminology. This privacy statement, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. As far as it is conducive to transparency, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. In this way, we inform you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible by providing the most concise, unclear and legalistic explanations possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and perhaps there is one or two pieces of information you did not know. If you still have questions, we would like to ask you to contact the responsible office mentioned below or in the imprint, to follow the links provided and to look at further information on third party sites. You will of course also find our contact details in the imprint.

Scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (order processors). By personal data, we mean information within the meaning of Art. 4 No. 1 DSGVO, such as a person's name, e-mail address and postal address. The processing of personal data ensures that we can offer and invoice our services and products, whether online or offline. The scope of this privacy policy includes: 

  • all online presences (websites, online shops) that we operate 
  • social media sites and email communications 
  • mobile apps for smartphones and other devices 

In short, the data protection declaration applies to all areas in which personal data is processed in the company via the aforementioned channels in a structured manner. If we enter into legal relationships with you outside of these channels, we will inform you separately where applicable.

Legal basis

In the following privacy statement, we provide you with transparent information on the legal principles and regulations, i.e. the legal bases of the General Data Protection Regulation, which enable us to process personal data. 

As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the access to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.

We only process your data if at least one of the following conditions applies:

  1. Consent (Article 6(1)(a) DSGVO): You have given us your consent to process data for a specific purpose. An example would be the storage of your entered data of a contact form. 
  2. Contract (Article 6(1)(b) DSGVO): In order to fulfil a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance. 
  3. Legal obligation (Article 6(1)(c) DSGVO): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data. 
  4. Legitimate interests (Article 6(1)(f) DSGVO): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website in a secure and economically efficient manner. This processing is therefore a legitimate interest.

Further conditions such as the performance of recordings in the public interest and the exercise of public authority as well as the protection of vital interests do not generally occur with us. If such a legal basis should be relevant, it will be indicated at the appropriate place.

In addition to the EU regulation, national laws also apply:

  • In Austria, this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data (Data Protection Act), or DSG for short.
  •  In Germany, this is the Federal Data Protection Act, or BDSG for short.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the responsible person

If you have any questions about data protection or the processing of personal data, you will find the contact details of the responsible person or office below:

Stiebinger Motorradbekleidung
Thomas Stiebinger
Negrellistraße 38
A-4600 Wels

E-Mail: shop@stiebinger-motorradbekleidung.at
Telefone: +43 664 3725509
Imprint: https://www.stiebinger-motorradbekleidung.at/en/imprint/

Storage period

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products applies as a general criterion with us. This means that we delete personal data as soon as the reason for processing the data no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

Should you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as soon as possible and insofar as there is no obligation to store it. 

We will inform you about the specific duration of the respective data processing below, provided we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13, 14 of the GDPR, we inform you of the following rights you have to ensure that data is processed fairly and transparently:

  • According to Article 15 of the GDPR, you have the right to know whether we are processing data about you. If this is the case, you have the right to receive a copy of the data and the following information:
    • the purpose for which we carry out the processing;
    • the categories, i.e. the types of data that are processed;
    • who receives this data and if the data is transferred to third countries, how security can be guaranteed;
    • how long the data will be stored;
    • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
    • that you can complain to a supervisory authority (links to these authorities can be found below);
    • the origin of the data if we have not collected it from you;
    • whether profiling is carried out, i.e. whether data is automatically evaluated to arrive at a personal profile of you.
  • You have a right to rectification of data under Article 16 of the GDPR, which means that we must rectify data if you find errors. 
  • You have the right to erasure ("right to be forgotten") under Article 17 of the GDPR, which specifically means that you can ask for your data to be deleted. According to Article 18 of the GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further. 
  • According to Article 20 of the GDPR, you have the right to data portability, which means that we will provide you with your data in a standard format upon request. 
  • You have a right to object under Article 21 of the GDPR, which entails a change in processing after enforcement.
    • If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you may object to the processing. We will then check as soon as possible whether we can legally comply with this objection.
    • If data is used to carry out direct marketing, you can object to this type of data processing at any time. We are then no longer allowed to use your data for direct marketing.
    • If data is used to carry out profiling, you can object to this type of data processing at any time. We are then no longer allowed to use your data for profiling.
  • You may have the right under Article 22 of the GDPR not to be subject to a decision based solely on automated processing (for example profiling).
  • According to Article 77 of the GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.

In short: You have rights - do not hesitate to contact the responsible body listed above with us!

If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany, there is a data protection commissioner for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:

Austria Data Protection Authority

Director: Mag. Dr. Andrea Jelinek
Address:
Barichgasse 40-42, 1030 Wien
Telefone.:
+43 1 52 152-0
E-Mail:
dsb@dsb.gv.at
Website:
https://www.dsb.gv.at/

Data transfer to third countries

We only transfer or process data to countries outside the scope of the GDPR (third countries) if you consent to this processing or another legal permission exists. This applies in particular if the processing is required by law or necessary for the fulfilment of a contractual relationship and in any case only insofar as this is generally permitted. Your consent is in most cases the most important reason for us to have data processed in third countries. Processing personal data in third countries such as the USA, where many software manufacturers offer services and have their server locations, may mean that personal data is processed and stored in unexpected ways.

We expressly point out that according to the opinion of the European Court of Justice, there is currently only an adequate level of protection for data transfers to the USA if a US company that processes personal data of EU citizens in the USA is an active participant in the EU-US Data Privacy Framework. You can find more information on this at: https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en

We will provide you with more detailed information about data transfers to third countries, where applicable, at the appropriate points in this privacy policy.

Data processing by US services that are not active participants in the EU-US Data Privacy Framework may result in data not being processed and stored anonymously. Furthermore, US government authorities may have access to individual data. In addition, it may happen that collected data is linked to data from other services of the same provider, if you have a corresponding user account. Where possible, we try to use server locations within the EU, if this is offered.

Data processing security

To protect personal data, we have implemented both technical and organisational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Article 25 of the GDPR speaks of "data protection through technical design and through data protection-friendly default settings" and thus means that both software (e.g. forms) and hardware (e.g. access to the server room) should always be designed with security in mind and that appropriate measures should be taken. In the following, we will go into more detail on specific measures, if necessary.

TLS encryption with https

TLS, encryption and https sound very technical and they are. We use HTTPS (Hypertext Transfer Protocol Secure stands for "secure hypertext transfer protocol") to transmit data tap-proof on the internet. This means that the complete transmission of all data from your browser to our web server is secured - no one can "listen in".

In this way, we have introduced an additional layer of security and comply with data protection by design of technology (Article 25(1) DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.


You can recognise the use of this data transfer protection by the small lock symbol at the top left of the browser, to the left of the internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our internet address. If you want to know more about encryption, we recommend a Google search for "Hypertext Transfer Protocol Secure wiki" to get good links to further information.

Communication

Communication Summary
👥 Affected parties: Anyone who communicates with us by phone, email or online form.
📓 Processed data: e.g. telephone number, name, e-mail address, form data entered. You can find more details on this in the respective contact type used.
🤝 Purpose: Handling communication with customers, business partners, etc.
📅 Storage period: duration of the business case and legal requirements
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (Consent), Art. 6 para. 1 lit. b GDPR (Contract), Art. 6 para. 1 lit. f GDPR (Legitimate Interests)

When you contact us and communicate by phone, email or online form, personal data may be processed. 
 The data is processed for the handling and processing of your question and the related business transaction. The data is stored for as long as it is required by law.

Persons concerned

All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.

Telefone

When you call us, the call data is stored pseudonymously on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can subsequently be sent by e-mail and stored for the purpose of responding to enquiries. The data is deleted as soon as the business case has been completed and legal requirements permit.

E-Mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,...) and data is stored on the e-mail server. The data is deleted as soon as the business case has been completed and legal requirements permit.

Online Forms

If you communicate with us using an online form, data is stored on our web server and, if necessary, forwarded to an e-mail address of ours. The data is deleted as soon as the business case has been terminated and legal requirements permit.

Legal basis

The processing of data is based on the following legal bases:

  • Art. 6 para. 1 lit. a DSGVO (consent): You give us your consent to store your data and to further use it for purposes related to the business case; 
  • Art. 6 para. 1 lit. b DSGVO (contract): There is a need for the performance of a contract with you or a processor such as the telephone provider, or we need to process the data for pre-contractual activities such as preparing a quotation; 
  • Art. 6 para. 1 lit. f DSGVO (Legitimate Interests): We want to conduct customer enquiries and business communications in a professional manner. For this purpose, certain technical facilities such as e-mail programmes, exchange servers and mobile operators are necessary in order to be able to operate the communication efficiently.

Order processing contract (OPC)

In this section, we would like to explain what a processing contract is and why it is needed. Because the word "order processing contract" is quite a mouthful, we will also often just use the acronym AVV here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves. Through the involvement of various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called order processing agreement (AVV). The most important thing for you to know is that the processing of your personal data is carried out exclusively according to our instructions and must be regulated by the GCU.

Who are processors?

As a company and website owner, we are responsible for all the data we process from you. In addition to data controllers, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data on our behalf is considered a processor. Consequently, processors can be service providers such as hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft, for example.

For a better understanding of the terminology, here is an overview of the three roles in the GDPR:

Affected party (you as a customer or interested party) → Responsible party (we as company and client) → Processors (service providers such as web hosts or cloud providers)

Content of a processing order

As already mentioned above, we have concluded an AVV with our partners who act as processors. This states first and foremost that the processor processes the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing; however, in this context, the electronic conclusion of the contract is also considered to be "in writing". Only on the basis of the contract will the processing of personal data take place. The contract must contain the following:

  • Binding to us as the person responsible 
  • Duties and rights of the controller 
  • Categories of data subjects 
  • Nature of the personal data 
  • Nature and purpose of the data processing 
  • Subject and duration of data processing 
  • Place of performance of the data processing

Furthermore, the contract contains all obligations of the processor. The most important obligations are:

  • ensure data security measures 
  • take possible technical and organisational measures to protect the rights of the data subject 
  • keep a data processing register 
  • cooperate with the data protection supervisory authority at its request 
  • carry out a risk analysis in relation to the personal data received. 
  • Sub-processors may only be engaged with the written consent of the data controller.

You can find out what such an AVV looks like in concrete terms, for example, at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html. A model contract is presented here.

MeinEinkauf GmbH 

For orders from Switzerland or Liechtenstein, personal data (address, name, e-mail) are transmitted to MeinEinkauf AG, St. Gallen, for the purpose of customs clearance and fulfilment of the purchase.


Cookies

Cookies Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: depends on the cookie. More details can be found below or from the manufacturer of the software that sets the cookie.
📓 Data processed: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie.
📅 Storage time: depends on the cookie, can vary from hours to years
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (Consent), Art. 6 para. 1 lit.f GDPR (Legitimate Interests)

What are Cookies?

Our website uses HTTP cookies to store user-specific data. Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.

Whenever you browse the internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically placed in the cookie folder, effectively the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the "user-related" information back to our site. Thanks to the cookies, our website knows who you are and offers you the setting you are used to. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as Chrome and the web server. Here, the web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.

HTTP Cookie Interaktion zwischen Browser und Webserver

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie is to be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programmes and do not contain viruses, Trojans or other "pests". Cookies also cannot access information on your PC.

Cookie data, for example, can look like this:

Name: _ga
Value: GA1.2.1326744211.152112286912-9
Intended use: Differentiation of website visitors
Expiry date: After 2 years

A browser should be able to support these minimum sizes:

  • At least 4096 bytes per cookie
  • At least 50 cookies per domain
  • At least 3000 cookies in total

What are the different types of cookies?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies. 
 We can distinguish between 4 types of cookies:

Essential cookies
These cookies are necessary to ensure the basic functions of the website. For example, these cookies are needed when a user places a product in the shopping cart, then continues surfing on other pages and later goes to the checkout. These cookies do not delete the shopping cart even if the user closes his browser window.

Purposeful cookies
These cookies collect information about user behaviour and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and the behaviour of the website with different browsers.

Targeting cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.

Advertising-Cookies

These cookies are also called targeting cookies. They are used to deliver individually adapted advertising to the user. This can be very convenient, but also very annoying. 
 Usually, when you visit a website for the first time, you are asked which of these types of cookies you want to allow. And of course, this decision is also stored in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called "HTTP State Management Mechanism".

Purpose of processing via cookies 

The purpose ultimately depends on the cookie in question. More details can be found below or from the manufacturer of the software that sets the cookie. 

 What data is processed? 

Cookies are small helpers for many different tasks. Unfortunately, it is not possible to generalise what data is stored in cookies, but we will inform you about the data processed or stored within the framework of the following data protection declaration.

Storage period of cookies 

The storage period depends on the individual cookie and is specified further below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years. 
 You can also influence the storage period yourself. You can delete all cookies manually at any time via your browser (see also "Right to object" below). Furthermore, cookies that are based on consent will be deleted at the latest after revocation of your consent, whereby the legality of the storage remains unaffected until then. 

Right of objection - how can I delete cookies? 

You decide how and whether you want to use cookies. Regardless of which service or website the cookies originate from, you always have the option of deleting, deactivating or only partially permitting cookies. For example, you can block third-party cookies but allow all other cookies. 
 If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you allow the cookie or not. The procedure varies depending on the browser. It is best to search for the instructions in Google with the search term "Delete Cookies Chrome" or "Deactivate Cookies Chrome" in the case of a Chrome browser.

Legal basis

The so-called "Cookie Guidelines" have been in place since 2009. These state that the storage of cookies requires your consent (Article 6 para. 1 lit. a DSGVO). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in § 96 para. 3 of the Telecommunications Act (TKG). In Germany, the Cookie Directive has not been implemented as national law. Instead, this directive was largely implemented in § 15 para.3 of the Telemedia Act (TMG).

For absolutely necessary cookies, even where there is no consent, there are legitimate interests (Article 6(1)(f) DSGVO), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and for this purpose certain cookies are often absolutely necessary.

If cookies are used that are not absolutely necessary, this only happens in the case of your consent. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.

In the following sections, you will be informed in more detail about the use of cookies, insofar as the software used uses cookies.

Web hosting introduction

Webhosting Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: professional hosting of the website and securing of the operation
📓 Processed data: IP address, time of website visit, browser used and other data. You can find more details on this below or with the respective web hosting provider used.
📅 Storage period: depends on the respective provider, but usually 2 weeks
⚖️ Legal basis: Art. 6 para. 1 lit.f GDPR (Legitimate Interests)

What is Webhosting?

When you visit websites nowadays, certain information - including personal data - is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By website, by the way, we mean the totality of all web pages on a domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain, we mean, for example, example.de or sampleexample.com. 
 If you want to view a website on a computer, tablet or smartphone, you use a programme called a web browser to do so. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox and Apple Safari. We call them browsers or web browsers for short. 
 To display the website, the browser must connect to another computer where the website's code is stored: the web server. Running a web server is a complicated and time-consuming task, which is why it is usually done by professional providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it gets better!

When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data, on the other hand, the web server also has to store data for a while to ensure proper operation. 
 A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the internet and the hosting provider.

Browser and Webserver

Why do we process personal data?

The purposes of the data processing are:

  1. Professional hosting of the website and safeguarding of the operation
  2. to maintain operational and IT security
  3. Anonymous evaluation of access behaviour to improve our offer and, if necessary, for criminal prosecution or the pursuit of claims.

What data is processed?

Even while you are visiting our website right now, our web server, which is the computer on which this website is stored, usually automatically stores data such as

  • the complete internet address (URL) of the accessed website
  • Browser and browser version (e.g. Chrome 87)
  • the operating system used (e.g. Windows 10)
  • the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichgekommen/)
  • The host name and IP address of the device being accessed (e.g. COMPUTERNAME and 194.23.43.121).
  • Date and time
  • in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for a fortnight and then automatically deleted. We do not share this data, but we cannot exclude the possibility that this data may be viewed by authorities in the event of unlawful behaviour. 
 In short: Your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without consent!

Legal basis

The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 para. 1 lit. f DSGVO (protection of legitimate interests), because the use of professional hosting with a provider is necessary in order to present the company on the internet in a secure and user-friendly manner and to be able to pursue attacks and claims from this if necessary. 
 Between us and the hosting provider there is usually a contract on commissioned processing in accordance with Art. 28 f. DSGVO, which ensures compliance with data protection and guarantees data security.

Hetzner Privacy Policy

Our website is hosted by the company Hetzner GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany. You can find out more about the data processed by Hetzner at the following address: https://www.hetzner-com/de/legal/privacy-policy/


Website Building Block (Modular) Systems Introduction

Website Building Block Systems Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: optimisation of our service performance
📓 Processed data: Data such as technical usage information such as browser activity, clickstream activity, session heatmaps as well as contact details, IP address or your geographical location. More details can be found below in this privacy policy and in the privacy policy of the providers.
📅 Storage duration: depends on the provider
⚖️ Legal basis: Art. 6 para. 1 lit. f GDPR (Legitimate Interests), Art. 6 para. 1 lit. a GDPR (Consent)

What are Website Building Block Systems?

We use a modular website system for our website. Modular systems are special forms of a content management system (CMS). With a modular system, website operators can create a website very easily and without any programming knowledge. In many cases, web hosts also offer modular systems. By using a modular system, your personal data can also be collected, stored and processed. In this data protection text we provide you with general information about data processing through modular systems. Further information can be found in the provider’s privacy policy.

Why do we use website builders for our website?

The biggest advantage of a modular system is its ease of use. We want to offer you a clear, simple and clear website that we can easily operate and maintain ourselves - without external support. A modular system now offers many helpful functions that we can use even without programming knowledge. This allows us to design our web presence according to our wishes and offer you an informative and pleasant time on our website.

What data is stored by a modular system?

Exactly which data is stored depends of course on the website construction system used. Each provider processes and collects different data from website visitors. However, technical usage information such as operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are usually collected. Tracking data (e.g. browser activity, clickstream activity, session heatmaps, etc.) can also be processed. Personal data can also be collected and stored. This usually involves contact details such as email address, telephone number (if you have provided it), IP address and geographical location data. You can find out exactly which data is stored in the provider’s privacy policy.

How long and where is the data stored?

We will inform you below about the duration of data processing in connection with the website modular system used, provided we have further information about it. You can find detailed information about this in the provider’s privacy policy. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. It may be that the provider stores your data according to its own requirements, over which we have no influence.

Right of rescission

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can contact those responsible for the website modular system used at any time. You can find contact details either in our data protection declaration or on the website of the relevant provider. 
 You can delete, deactivate or manage cookies that providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that not all functions may then work as usual.

Legal Basis

We have a legitimate interest in using a modular website system to optimize our online service and present it to you in an efficient and user-appealing manner. The corresponding legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use the modular system if you have given your consent. 
 If the processing of data is not absolutely necessary for the operation of the website, the data will only be processed based on your consent. This particularly applies to tracking activities. The legal basis in this respect is Article 6 Paragraph 1 Letter a GDPR. 
 With this data protection declaration we have provided you with the most important general information about data processing. If you would like to find out more about this, you can find further information - if available - in the following section or in the provider's data protection declaration.

Web Analytics Introduction

Web Analytics Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimise the web offer.
📓 Data processed: Access statistics, which include data such as access locations, device data, access duration and time, navigation behaviour, click behaviour and IP addresses. More details can be found in the respective web analytics tool used.
📅 Storage duration: depending on the web analytics tool used
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f GDPR (Legitimate Interests)

What is Web Analytics?

We use software on our website to evaluate the behavior of website visitors, known as web analytics for short. Data is collected, which the respective analytical tool provider (also called tracking tool) stores, manages and processes. The data is used to create analyzes of user behavior on our website and make them available to us as the website operator. In addition, most tools offer various testing options. For example, we can test which offers or content are best received by our visitors. We will show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data can be stored in cookies.

Why do we use Web Analytics?

We have a clear goal in mind with our website: we want to provide the best web offering on the market for our industry. In order to achieve this goal, we want to offer the best and most interesting offer on the one hand and, on the other hand, make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website accordingly for you and us. For example, we can see how old our visitors are on average, where they come from, when our website is most visited or which content or products are particularly popular. All of this information helps us to optimize the website and thus best adapt it to your needs, interests and wishes.

Which data is processed?

Of course, exactly which data is stored depends on the analysis tools used. However, it is usually stored, for example, what content you view on our website, what buttons or links you click on, when you access a page, what browser you use, what device (PC, tablet, smartphone, etc.) you use website you visit or what computer system you use. If you agreed that location data may also be collected, this can also be processed by the web analysis tool provider. 
 Your IP address is also stored. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored pseudonymously (i.e. in an unrecognizable and shortened form). For the purpose of testing, web analysis and web optimization, no direct data such as your name, age, address or email address is stored. All of this data, if collected, is stored pseudonymously. This means you cannot be identified as a person. 
 The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java script code.

Schematic data flow with Google Analytics

How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, other cookies can store data for several years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. If required by law, for example in the case of accounting, this storage period can also be exceeded.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser.

Legal basis

The use of web analytics requires your consent, which we obtained with our cookie popup. According to Article 6 Paragraph 1 Letter a of the GDPR (consent), this consent represents the legal basis for the processing of personal data, as may occur when it is collected by web analytics tools. 
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors and thus improving our offering technically and economically. With the help of web analytics, we detect website errors, identify attacks and improve profitability. The legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use the tools if you have given your consent. 
Since cookies are used in web analytics tools, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective tools. 
Information about special web analytics tools, if available, can be found in the following sections.

Google Analytics Privacy Policy

Google Analytics Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimise the web offer.
📓 Data processed: Access statistics, which include data such as locations of accesses, device data, access duration and time, navigation behaviour, click behaviour and IP addresses. More details can be found below in this privacy policy.
📅 Storage duration: depending on the properties used
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (Consent), Art. 6 para. 1 lit. f GDPR (Legitimate Interests)

What is Google Analytics?

Deactivate Google Analytics

On our website we use the analysis tracking tool Google Analytics (GA) from the American company Google Inc. For Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, if you click on a link, this action will be saved in a cookie and sent to Google Analytics. The reports we receive from Google Analytics allow us to better tailor our website and service to your needs. Below we will go into more detail about the tracking tool and, above all, inform you about what data is stored and how you can prevent this. 
 Google Analytics is a tracking tool that is used to analyze traffic on our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you take on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there. 
 Google processes the data and we receive reports about your user behavior. These may include, among others, the following reports:

  • Target group reports: Through target group reports we get to know our users better and know more precisely who is interested in our service.
  • Display Reports: Display reports make it easier for us to analyze and improve our online advertising.
  • Acquisition reports: Acquisition reports give us helpful information about how we can attract more people to our service.
  • Behavioral reports: This is where we learn how you interact with our website. We can track the route you take on our site and which links you click on.
  • Conversion reports: Conversion is the process in which you take a desired action based on a marketing message. For example, when you go from being just a website visitor to a buyer or newsletter subscriber. These reports help us learn more about how our marketing efforts are being received by you. This is how we want to increase our conversion rate.
  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we can see how many users are currently reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us achieve this goal. 
 The statistically evaluated data shows us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that interested people can find it more easily on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested in them.

What data does Google Analytics store?

Google Analytics creates a random, unique ID associated with your browser cookie using a tracking code. This is how Google Analytics recognizes you as a new user and you are assigned a user ID. The next time you visit our site, you will be recognized as a “returning” user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles. 
In order to be able to analyze our website with Google Analytics, a property ID must be inserted into the tracking code. The data is then saved in the corresponding property. The Google Analytics 4 property is the default for every newly created property. Depending on the property used, data is stored for different lengths of time.

Using identifiers such as cookies, app instance IDs, user IDs or custom event parameters, your interactions are measured across platforms, provided you have consented. Interactions are all types of actions that you take on our website. If you also use other Google systems (such as a Google account), data generated via Google Analytics may be linked to third-party cookies. Google does not pass on Google Analytics data unless we as website operators authorize this. Exceptions may occur if required by law.

According to Google, Google Analytics 4 does not log or store IP addresses. However, Google uses the IP address data to derive location data and deletes it immediately afterwards. All IP addresses collected from users in the EU are deleted before the data is stored in a data center or on a server.
 Because Google Analytics 4 focuses on event-based data, the tool uses significantly fewer cookies compared to previous versions (like Google Universal Analytics). However, there are some specific cookies used by GA4. These include, for example:

Name: _ga
Value: 2.1326744211.152112286912-5
Purpose of use: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to distinguish website visitors.
Expiry Date: after 2 Years

Name: _gid

Value2.1687193234.152112286912-1
Purpose of use: The cookie is also used to distinguish website visitors
Expiry Date: after 24 Hours

Name: _gat_gtag_UA_<property-id>

Value: 1

Purpose of use: Used to reduce request rate. If Google Analytics is provided via Google Tag Manager, this cookie is named _dc_gtm_ .
Expiry Date: after 1 Minute
How long and where is the data stored? Google has their servers spread all over the world. You can read exactly where the Google data centers are located here: https://www.google.com/about/datacenters/locations/?hl=de


  • 2 months: this is the shortest storage period.
  • 14 months: By default, data is stored at GA4 for 14 months.
  • 26 months: you can also save the data for 26 months.
  • Data will not be deleted until we delete it manually

How can I delete my data or prevent data storage?

Note: This list cannot claim to be complete, as Google continually changes its choice of cookies. GA4 also aims to improve data protection. Therefore, the tool offers some options for controlling data collection. For example, we can set the storage period ourselves and also control data collection. 
Here we show you an overview of the main types of data collected with Google Analytics: 
Heatmaps: Google creates so-called heatmaps. Heatmaps show exactly the areas you click on. This gives us information about where you are on our site. Session duration: Google refers to the time that you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bounce rate: A bounce is when you only view one page on our website and then leave our website again. 
Account Creation: When you create an account or place an order on our website, Google Analytics collects this information. Location: IP addresses are not logged or stored in Google Analytics. However, shortly before the IP address is deleted, derivatives for location data are used. 
Technical Information: Technical information may include, but is not limited to, your browser type, your Internet service provider, or your screen resolution. 
Source of origin: Google Analytics or we are of course also interested in which website or advertising you came to our site from.

Other data includes contact details, any reviews, playing media (e.g. when you play a video via our site), sharing content via social media or adding it to your favorites. The list does not claim to be complete and only serves as a general guide to data storage by Google Analytics. 


 Your data is distributed on different physical storage media. This has the advantage that the data can be accessed more quickly and is better protected against manipulation. Every Google data center has appropriate emergency programs for your data. For example, if Google's hardware fails or natural disasters paralyze servers, the risk of service disruption at Google remains low.


The retention period of the data depends on the properties used. The storage period is always determined specifically for each individual property. Google Analytics offers us four options for controlling storage duration:
In addition, there is also the option that data will only be deleted if you no longer visit our website within the period chosen by us. In this case, the retention period will be reset each time you visit our website again within the specified period. 


Once the specified period has expired, the data will be deleted once a month. This retention period applies to your data linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a fusion of individual data into a larger unit.


Under European Union data protection law, you have the right to access, update, delete or restrict your data. You can use the browser add-on to deactivate Google Analytics JavaScript (analytics.js, gtag.js) to prevent Google Analytics 4 from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de


Please note that this add-on only deactivates data collection by Google Analytics. If you generally want to deactivate, delete or manage cookies, you will find the relevant links to the relevant instructions for the most popular browsers under the “Cookies” section.

Legal basis

The use of Google Analytics requires your consent, which we obtained with our cookie popup. According to Article 6 Paragraph 1 Letter a of the GDPR (consent), this consent represents the legal basis for the processing of personal data, as may occur when it is collected by web analytics tools.

In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors and thus improving our offering technically and economically. With the help of Google Analytics, we detect errors on the website, identify attacks and improve profitability. The legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use Google Analytics if you have given your consent.

Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing.

As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, Google uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

We hope we were able to provide you with the most important information about data processing by Google Analytics. If you want to find out more about the tracking service, we recommend these two links: https://marketingplatform.google.com/about/analytics/terms/en/ and https://support.google.com/analytics/answer/ 6004245?hl=de.

Google Analytics reports on demographics and interests

We have activated the advertising reporting functions in Google Analytics. Demographics and interests reports include information about age, gender, and interests. This allows us to get a better picture of our users - without being able to assign this data to individual people. You can find out more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad
You can stop the use of the activities and information from your Google account under “Advertising Settings” at https://adssettings.google.com/authenticated by checking the box.

Google Analytics IP-Anonymization

We have implemented IP address anonymization from Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is stored or processed. 
You can find more information about IP anonymization at https://support.google.com/analytics/answer/2763052?hl=de.

E-Mail Marketing Introduction

Email marketing summary
👥 Affected parties: Newsletter subscribers 
🤝 Purpose: Direct advertising by e-mail, notification of system-relevant events
📓 Processed data: Data entered during registration, but at least the email address. You can find more details on this in the email marketing tool used.
📅 Storage period: Duration of the existence of the subscription
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests)

What is email marketing?

In order to keep you up to date, we also use the option of e-mail marketing. If you have consented to receiving our emails or newsletters, your data will also be processed and stored. Email marketing is a sub-area of online marketing. It involves sending news or general information about a company, products or services by email to a specific group of people who are interested in them.
If you want to take part in our e-mail marketing (usually by newsletter), you normally just need to register with your e-mail address. To do this, you fill in an online form and send it off. However, we may also ask you to provide your title and name so that we can write to you personally.
Basically, the registration for newsletters works with the help of the so-called "double opt-in procedure". After you have registered for our newsletter on our website, you will receive an e-mail confirming your newsletter registration. This ensures that the e-mail address belongs to you and that no-one has registered with a third-party e-mail address. We or a notification tool used by us logs each individual registration. This is necessary so that we can prove that the registration process is legally correct. As a rule, the time of registration, the time of registration confirmation and your IP address are saved. In addition, it is also logged when you make changes to your stored data.

Why do we use email marketing?

We naturally want to stay in contact with you and always provide you with the most important news about our company. To do this, we use email marketing - often simply referred to as "newsletters" - as an essential part of our online marketing. If you agree to this or if it is permitted by law, we will send you newsletters, system e-mails or other notifications by e-mail. When we use the term "newsletter" in the following text, we mainly mean e-mails sent regularly. Of course, we do not want to bother you in any way with our newsletters. That is why we always endeavour to offer only relevant and interesting content. For example, you can find out more about our company, our services or products. As we are constantly improving our offers, you will always find out via our newsletter when there is news or when we are offering special, lucrative promotions. If we commission a service provider who offers a professional dispatch tool for our email marketing, we do so in order to be able to offer you fast and secure newsletters. The purpose of our email marketing is basically to inform you about new offers and also to achieve our corporate goals.

What data is processed?

If you become a subscriber to our newsletter via our website, you confirm your membership of an e-mail list by e-mail. In addition to your IP address and e-mail address, your title, name, address and telephone number may also be stored. However, only if you consent to this data storage. The data marked as such is necessary so that you can participate in the service offered. Providing this information is voluntary, but if you do not provide it, you will not be able to use the service. In addition, information about your device or your favourite content on our website may also be stored. You can find out more about the storage of data when you visit a website in the "Automatic data storage" section. We record your declaration of consent so that we can always prove that it complies with our laws.

Duration of data processing

If you unsubscribe your e-mail address from our e-mail/newsletter distribution list, we may store your address for up to three years on the basis of our legitimate interests so that we can still prove that you gave your consent at the time. We may only process this data if we have to defend ourselves against any claims. However, if you confirm that you have given us your consent to the newsletter registration, you can submit an individual request for deletion at any time. If you permanently revoke your consent, we reserve the right to store your e-mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course retain your e-mail address.

Right of objection

You have the option of cancelling your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter subscription. This normally only takes a few seconds or one or two clicks. You will usually find a link to cancel your newsletter subscription at the end of every email. If you really cannot find the link in the newsletter, please contact us by e-mail and we will cancel your newsletter subscription immediately.

Legal basis 

Our newsletter is sent on the basis of your consent (Article 6(1)(a) GDPR). This means that we may only send you a newsletter if you have actively subscribed to it beforehand. We may also send you advertising messages if you have become our customer and have not objected to the use of your email address for direct advertising.
Information on specific email marketing services and how they process personal data, if available, can be found in the following sections.

Brevo Privacy Policy 

We use Brevo, an email marketing tool, on our website. The service provider is Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin.  

More about Brevo at: https://www.brevo.com/en/legal/privacypolicy/.

 

Social Media Introduction

Social Media Datenschutzerklärung Zusammenfassung
👥 Data subjects: Visitors to the website
🤝 Purpose: Presentation and optimisation of our service, contact with visitors, interested parties, etc., advertising.
📓 Data processed: Data such as telephone numbers, email addresses, contact details, user behaviour data, information about your device and your IP address.
You can find more details on this in the respective social media tool used.
📅 Storage duration: depending on the social media platforms used
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (Consent), Art. 6 para. 1 lit. f GDPR(Legitimate Interests)

What is Social Media?

In addition to our website, we are also active on various social media platforms. User data can be processed so that we can specifically address users who are interested in us via social networks. In addition, elements of a social media platform may also be embedded directly into our website. This is the case, for example, if you click on a so-called social button on our website and are redirected directly to our social media presence. So-called social media or social media are websites and apps through which registered members can produce content, exchange content openly or in specific groups and network with other members.

Why do we use social media?

For years, social media platforms have been the place where people communicate and connect online. With our social media presence we can bring our products and services closer to interested parties. The social media elements integrated on our website help you to switch to our social media content quickly and without complications. 
The data that is stored and processed through your use of a social media channel has the primary purpose of being able to carry out web analyses. The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a social media platform, appropriate conclusions can be drawn about your interests using the evaluated data and so-called user profiles can be created. This also makes it possible for the platforms to present you with tailored advertisements. Cookies are usually set in your browser for this purpose and store data about your usage behavior. 
 We generally assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has decided that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Article 26 GDPR. If this is the case, we will point this out separately and work on the basis of a relevant agreement. The essence of the agreement is then reproduced below for the affected platform. 
 Please note that when you use the social media platforms or our built-in elements, your data may also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. This may mean that you may no longer be able to easily request or enforce your rights in relation to your personal data.

Which data is processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as telephone numbers, email addresses, data that you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about Your device and your IP address. Most of this data is stored in cookies. Especially if you have a profile on the social media channel you are visiting and are logged in, data can be linked to your profile. 
All data collected via a social media platform is also stored on the providers’ servers. This means that only the providers have access to the data and can give you the appropriate information or make changes. 
If you want to know exactly what data is stored and processed by social media providers and how you can object to data processing, you should read the company's respective data protection declaration carefully. If you have any questions about data storage and data processing or want to assert the relevant rights, we recommend that you contact the provider directly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information. For example, the social media platform Facebook stores data until it is no longer needed for its own purpose. However, customer data that is compared with your own user data will be deleted within two days. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. If required by law, for example in the case of accounting, this storage period can also be exceeded.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. 
 Since cookies can be used with social media tools, we also recommend our general data protection declaration about cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective tools.

Lega basis

If you have agreed that your data can be processed and stored through integrated social media elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, if you have given your consent, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
You can find information about specific social media platforms - if available - in the following sections.

AddThis Privacy Policy

AddThis Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: optimisation of our service performance
📓 Processed data: Data such as user behaviour data, information about your device and your IP address. More details can be found below in the privacy policy.
📅 Storage period: the collected data is stored for 13 months from the time the data was collected
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is AddThis?

On our website we use plugins from AddThis from Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA). With these plug-ins you can share content from our website quickly and easily with other people. If you visit a website with an AddThis function, your data can be transferred to the company AddThis, stored and processed. With this data protection declaration you will find out why we use AddThis, what data is processed and how you can prevent this data transfer. 
 Among other things, AddThis develops software tools that are integrated into websites to enable users to distribute content on various social media channels or via email. In addition, AddThis also offers functions that are used for website analysis. The collected data is also used to offer interest-based advertising to Internet users. The service is used by more than 15 million website operators worldwide.

Why do we use AddThis on our website?

By using the AddThis buttons, you can share interesting content from our website on various social media channels such as Facebook, Twitter, Instagram or Pinterest. If you like our content, we would of course be happy if you share it with your social community. And the easiest way to do this is to use the AddThis buttons.

What data does AddThis store?

If you share content with AddThis and you are logged in with the respective social media account, data such as your visit to our website and the sharing of content can be assigned to the user account of the corresponding social media channel. AddThis uses cookies, pixels, HTTP headers and browser identifiers to collect data about your visitor behavior. In addition, some of this data is shared with third parties after pseudonymization. 

Here is an example list of the data that may be processed:

  • Unique ID of a cookie placed in the web browser
  • Address of the website visited
  • Time of website visit
  • Search queries that led a visitor to the AddThis page
  • Time spent on a website
  • The IP address of the computer or mobile device
  • Mobile Advertising IDs (Apple IDFA or Google AAID)
  • Information contained in HTTP headers or other transmission protocols used
  • Which program was used on the computer (browser) or which operating system was used (iOS)

AddThis uses cookies, which we list below as examples and in extracts. You can find out more about AddThis cookies at https://www.oracle.com/legal/privacy/addthis-privacy-policy.html.

Name: bt2
Value: 8961a7f179d87qq69V69112286912-3
Purpose of use: This cookie is used to record parts of the website visited in order to recommend other parts of the website.
Expiry Date: after 255 Days

Name: bku
Value: ra/99nTmYN+fZWX7112286912-4
Purpose of use: This cookie registers anonymized user data such as your IP address, geographical location, websites visited and which advertisements you clicked on.
Expiry Date: after 179 Days

Note: Please remember that this is an exemplary list and we cannot claim to be complete. 
 AddThis also shares collected information with other companies. Further details can be found athttps://www.oracle.com/legal/privacy/addthis-privacy-policy.html. AddThis also uses the data received to create target groups and interest profiles and to offer interest-based advertising to users in the same advertising network.

How long and where is the data stored?

AddThis stores the collected data for 13 months from the time the data was collected. 1% of the data is kept as a “sample data set” for a maximum of 24 months so that the business relationship is preserved. However, in this “sample data set” the direct and indirect identification (such as your IP address and cookie ID) is hashed. This means that the personal data can no longer be associated with you without additional information. Since the AddThis company is headquartered in the USA, the data collected is also stored on American servers.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. If you no longer wish to see advertising based on data collected by AddThis, you can use the opt-out button at https://datacloudoptout.oracle.com/?tid=112286912. An opt-out cookie is set, which you are not allowed to delete in order to keep this setting. 
 You can also set your preferences for usage-based online advertising via https://www.youronlinechoices.com/at/ in preference management. 
 Your browser offers one option to prevent data processing or to manage it according to your wishes. Depending on the browser, data processing works slightly differently. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers.

Legal basis

If you have agreed that your data can be processed and stored through integrated social media elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
 AddThis also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, in particular in the USA) or for data transfer there, AddThis uses standard contractual clauses approved by the EU Commission (= Art. 46 Para. 2 and 3 GDPR). These clauses oblige AddThis to comply with the EU data protection level when processing relevant data even outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the clauses here: https://germany.representation.ec.europa.eu/index_de.
 If you would like to know more about how AddThis processes your data, you can find more information at https://www.oracle.com/legal/privacy/addthis-privacy-policy.html.

Facebook Privacy Policy

Facebook Datenschutzerklärung Zusammenfassung
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as customer data, user behavior data, information about your device and your IP address. You can find more details about this in the data protection declaration below.
📅 Storage period: until the data is no longer useful for Facebook's purposes
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What are Facebook-Tools?

We use selected tools from Facebook on our website. Facebook is a social media network of the company Meta Platforms Inc. or for the European area of the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. These tools enable us to offer you and people who are interested in our products and services the best possible offer. 
 If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data. Our shared commitments have also been enshrined in a publicly available agreement at https://www.facebook.com/legal/controller_addendum. This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are integrated into our website in a secure manner in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you ask us a question, we are obliged to forward it to Facebook. 
 Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.
 In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. Since the term is hardly known, we have decided to just call them Facebook tools. These include, among others:

  • Facebook-Pixel
  • social Plug-ins (such as the “Like” or “Share” button)
  • Facebook Login
  • Account Kit
  • APIs (Programming interface)
  • SDKs (Collection of programming tools)
  • Plattform-Integrations
  • Plugins
  • Codes
  • Specifications
  • Documentations
  • Technologies and services

Through these tools, Facebook expands services and has the opportunity to obtain information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. However, in order to show users appropriate advertising, Facebook needs information about people's wishes and needs. This provides the company with information about user behavior (and contact details) on our website. This means that Facebook collects better user data and can show interested people the appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook. 
 Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. This allows Facebook to create “campaign reports” on our behalf about the impact of our advertising campaigns. We also use analyzes to gain a better insight into how you use our services, website or products. This allows us to use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data are stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address may be sent. 
Facebook uses this information to compare the data with the data it has about you (if you are a Facebook member). Before customer data is transmitted to Facebook, so-called “hashing” takes place. This means that a data set of any size is transformed into a character string. This also serves to encrypt data. 
In addition to the contact details, “event data” is also transmitted. “Event data” means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event data” can also be linked to contact details. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data again.
In order to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in other ways). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools we go into more detail about individual Facebook cookies. You can also find out general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.

How long and where is the data stored?

Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers around the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

How can I delete my data or prevent data storage?

In accordance with the General Data Protection Regulation, you have the right to information, correction, portability and deletion of your data. 
 The data will only be completely deleted if you completely delete your Facebook account. Here's how deleting your Facebook account works:

1) On the right side of Facebook, click Settings.

2) Then click on “Your Facebook information” in the left column.

3) Now click “Deactivation and deletion”.

4) Now select “Delete Account” and then click “Next and Delete Account”

5) Now enter your password, click “Continue” and then click “Delete Account”

The data that Facebook receives via our site is stored, among other things, via cookies (e.g. social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers. 
 If you generally do not want cookies, you can set your browser so that it always informs you when a cookie is to be set. This means you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have agreed that your data can be processed and stored by integrated Facebook tools, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view Facebook's data protection declaration or cookie guidelines. 
 Facebook also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing.
As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, Facebook uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 The Facebook data processing conditions, which correspond to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing
 We hope we have given you the most important information about the use and data processing of Facebook tools. If you want to find out more about how Facebook uses your data, we recommend the data policy at https://www.facebook.com/about/privacy/update.

Facebook Login Privacy Policy

We have integrated the practical Facebook login on our site. This means you can easily log in to us with your Facebook account without having to create another user account. If you decide to register via the Facebook login, you will be redirected to the social media network Facebook. You can register there using your Facebook user data. Through this login process, data about you and your user behavior is stored and transmitted to Facebook. 
 To store the data, Facebook uses various cookies. Below we will show you the most important cookies that are set in your browser or that already exist when you log in to our site via Facebook login:

Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose of use: This cookie is used to ensure that the social plugin on our website works as well as possible.
Expiry Date: after 3 Months

Name: datr
Value: 4Jh7XUA2112286912SEmPsSfzCOO4JFFl
Purpose of use: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps identify login activity and protect users.
Expiry Date: after 2 Years

Name: _js_datr
Value: deleted
Purpose of use: Facebook sets this session cookie for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiry Date: after the end of the session

Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies include _ fbp, sb or wd. A complete list is not possible because Facebook has a large number of cookies and uses them variably. 
 On the one hand, the Facebook login offers you a quick and easy registration process, and on the other hand, it gives us the opportunity to share data with Facebook. This allows us to better tailor our offerings and promotions to your interests and needs. Data that we receive from Facebook in this way is public data such as

  • Your Facebook-Name
  • Your Profile Picture
  • a stored email address
  • Friends lists
  • Button information (e.g. “Like” button)
  • Date of birth
  • Language
  • Place of residence

In return, we provide Facebook with information about your activities on our website. This includes, among other things, information about the device you use, which subpages you visit or which products you have purchased from us. 
 By using Facebook Login, you consent to data processing. You can revoke this agreement at any time. If you would like to find out more information about data processing by Facebook, we recommend the Facebook data protection declaration at https://www.facebook.com/policy.php?tid=112286912
 If you are logged in to Facebook, you can change your advertising settings yourself at https://www.facebook.com/adpreferences/advertisers/?entry_product=ad_settings_screen.

Facebook Social Plug-ins Privacy Policy

So-called social plug-ins from Meta Platforms Inc. are installed on our website. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with a raised thumb) or by a clear “Facebook Plug-in” label. A social plugin is a small part of Facebook that is integrated into our site. Each plugin has its own function. The most commonly used functions are the well-known “Like” and “Share” buttons. 
 The following social plug-ins are offered by Facebook:

  • “Save”-Button
  • “Like”-Button, Share, Send and Quote
  • Site-Plug-in
  • Comments
  • Messenger-Plug-in
  • Embedded posts and video players
  • Groups-Plug-in

At https://developers.facebook.com/docs/plugins you can find more information about how the individual plug-ins are used. We use the social plug-ins on the one hand to offer you a better user experience on our site, and on the other hand because they allow Facebook to optimize our advertisements. 
If you have a Facebook account or have already visited https://www.facebook.com/, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the “Like” button). 
The information received will be deleted or anonymized within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information relating to your browser. 
 In order to prevent Facebook from collecting a lot of data during your visit to our website and combining it with Facebook data, you must log out of Facebook while visiting our website. 
 If you are not logged in to Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. However, data such as your IP address or which website you visit can be transferred to Facebook. We would like to expressly point out that we do not know exactly the exact contents of the data. However, based on our current state of knowledge, we try to inform you as much as possible about data processing. You can also read how Facebook uses the data in the company's data policy at https://www.facebook.com/about/privacy/update
 The following cookies are at least set in your browser when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: knot specified
Verwendungszweck: This cookie is used to make the social plugins work on our website.
Expiry Date: after the end of the meeting

Name: fr
Value: 0jieyh4112286912c2GnlufEJ9..Bde09j…1.0.Bde09j
Verwendungszweck: The cookie is also necessary for the plug-ins to function properly.
Expiry Date:: after 3 Months

Note: These cookies were set after a test, even if you are not a Facebook member. 
 If you are logged in to Facebook, you can change your advertising settings yourself at https://www.facebook.com/adpreferences/advertisers/. If you are not a Facebook user, you can generally manage your usage-based online advertising at https://www.youronlinechoices.com/de/praferenzmanagement/?tid=112286912. There you have the option to deactivate or activate providers. 
 If you want to learn more about Facebook's data protection, we recommend the company's own data policies at https://www.facebook.com/policy.php?tip=112286912.

Facebook Fanpage Privacy Policy

We also have a Facebook fan page for our website. The service provider is the American company Meta Platforms Inc. The company Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) is responsible for the European area.
Facebook also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing.
 As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, Facebook uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 The Facebook data processing conditions, which correspond to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing
 You can find out more about the data processed through the use of Facebook in the Privacy Policy at https://www.facebook.com/about/privacy.

Instagram Privacy Policy

Instagram Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address. You can find more details about this in the data protection declaration below.
📅 Storage period: until Instagram no longer needs the data for its purposes
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Instagram?

We have installed Instagram functions on our website. Instagram is a social media platform owned by Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Meta Platforms Inc. since 2012 and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. If you access websites on our website that have an Instagram function integrated, data will be transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data will therefore be processed across all Facebook companies. 
 Below we want to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control data processing. Since Instagram belongs to Meta Platforms Inc., we obtain our information from the Instagram guidelines on the one hand, but also from the Meta data protection guidelines themselves on the other. 
Instagram is one of the most famous social media networks worldwide. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users casually call the platform), edit them with various filters and also distribute them on other social networks. And if you don't want to be active yourself, you can just follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really taken off in recent years. And of course we also reacted to this boom. We want you to feel as comfortable as possible on our website. That's why it's a matter of course for us to prepare our content in a varied manner. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be useful to us for personalized advertising on Facebook. This means our advertisements only reach people who are really interested in our products or services. 
 Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not identify you personally.

What data does Instagram store?

If you come across one of our pages that has built-in Instagram functions (such as Instagram images or plug-ins), your browser will automatically contact Instagram's servers. Data is sent to Instagram, stored and processed. Regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases you make, about advertisements you see and how you use our services. The date and time of your interaction with Instagram are also stored. If you have an Instagram account or are logged in, Instagram stores significantly more data about you. 
 Facebook differentiates between customer data and event data. We assume that this is exactly the case with Instagram. Customer data includes, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram once it has been “hashed”. Hashing means turning a data set into a string. This allows you to encrypt the contact details. In addition, the above-mentioned “event data” is also transmitted. By “event data” Facebook – and consequently also Instagram – means data about your user behavior. It can also happen that contact data is combined with event data. The contact details collected will be compared with the data Instagram already has about you. 
The collected data is transmitted to Facebook via small text files (cookies), which are usually set in your browser. Depending on the Instagram functions used and whether you have an Instagram account, different amounts of data are stored. 
We assume that data processing on Instagram works in the same way as on Facebook. This means: if you have an Instagram account or have visited www.instagram.com, Instagram has set at least one cookie. If this is the case, your browser will send information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data will be deleted or anonymized after 90 days at the latest (after comparison). Although we have looked intensively into Instagram's data processing, we cannot say exactly what data Instagram collects and stores.
Below we will show you the minimum cookies that are set in your browser when you click on an Instagram function (such as a button or an Insta picture). In our test, we assume that you don't have an Instagram account. If you are logged in to Instagram, significantly more cookies will of course be set in your browser. 
 These cookies were used in our test:

Name: csrftoken
Value: “”
Purpose of use: This cookie is most likely set for security reasons to prevent fraudulent requests. However, we were unable to find out more precisely.
Expiry Date: after a year

Name: mid
Value: “”
Purpose of use: Instagram sets this cookie to optimize its own services and offers on and outside of Instagram. The cookie sets a unique user ID.
Expiry Date: after the end of the session

Name: fbsr_112286912124024
Value: keine Angaben
Purpose of use: DThis cookie stores the log-in request for users of the Instagram app.
Expiry Date: after the end of the session

Name: rur
Value: ATN
Purpose of use: This is an Instagram cookie that ensures functionality on Instagram.
Expiry Date: after the end of the session

Name: urlgen
Value: “{”194.96.75.33”: 1901}:1iEtYv:Y833k2_UjKvXgYe112286912”
Purpose of use: This cookie is used for Instagram’s marketing purposes.
Expiry Date: after the end of the session

Note: We cannot claim completeness here. Which cookies are set in each individual case depends on the embedded functions and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between Facebook companies, with external partners and with people you connect with around the world. Data processing takes place in compliance with our own data guidelines. Your data is distributed on Facebook servers around the world, among other things for security reasons. Most of these servers are located in the USA.

How can I delete my data or prevent data storage?

Thanks to the General Data Protection Regulation, you have the right to information, portability, correction and deletion of your data. You can manage your data in Instagram settings. If you want to completely delete your data on Instagram, you will need to permanently delete your Instagram account.
And this is how deleting your Instagram account works: 
First open the Instagram app. On your profile page, go down and click on “Help Section.” Now you come to the company's website. On the website, click “Manage Account” and then click “Delete Your Account.” 
If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and will therefore not be deleted. 
 As mentioned above, Instagram stores your data primarily through cookies. You can manage, deactivate or delete these cookies in your browser. Depending on your browser, administration always works a little differently. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers. 
 You can also generally set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have agreed that your data can be processed and stored through integrated social media elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. Instagram and Facebook also process data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, in particular in the USA) or for data transfer there, Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46 Para. 2 and 3 GDPR). These clauses oblige Facebook to comply with the EU data protection level when processing relevant data even outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the clauses here: https://germany.representation.ec.europa.eu/index_de
 We have tried to provide you with the most important information about data processing by Instagram. At https://help.instagram.com/519522125107875 You can take a closer look at Instagram's data policies.

ShareThis Privacy Policy

ShareThis Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address. You can find more details about this in the data protection declaration below.
📅 Storage period: the collected data is stored for up to 14 months
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is ShareThis?

On our website we have integrated functions from ShareThis from ShareThis Inc. (4005 Miranda Ave, Suite 100, Palo Alto, 94304 California, USA). These are, for example, “sharing” plug-ins for various social media channels. These functions allow you to share content from our website on social media channels. If you access a website with a ShareThis function, your data may be transferred to the company, stored and processed. With this data protection declaration you will find out why we use ShareThis, what data is processed and how you can prevent this data transfer. 
 ShareThis is a technology company that offers website owners tools to improve website quality. By using ShareThis's social plugins, you can share content from our website on various social media channels such as Facebook, Twitter, Instagram and Co. The company offers content sharing to over 40 different channels and is used by over 3 million website owners worldwide. The data collected by ShareThis is also used for individual advertisements.

Why do we use ShareThis on our website?

We want to convince people with our content and of course we are happy if our content is recommended to others. Then we know we are on the right path. The easiest way to do this is to use the “Share buttons” directly on our website. Thanks to the variety of different social media channels, our content can also be presented to a wide audience. This helps us to become better known and more successful on the Internet. The plug-ins also serve you because you can share interesting content with your social media community with just one click.

What data does ShareThis store?

If you share content with ShareThis and you are logged in with the respective social media account, data such as your visit to our website and the sharing of content can be assigned to the user account of the corresponding social media channel. ShareThis uses cookies, pixels, HTTP headers and browser identifiers to collect data about your visitor behavior. In addition, some of this data is shared with third parties after pseudonymization.

Here is a list of the data that may be processed:

  • Unique ID of a cookie placed in the web browser
  • General click behavior
  • Addresses of the websites visited
  • Search queries that led a visitor to the ShareThis page
  • Navigation from website to website if this is done via ShareThis services
  • Time spent on a website
  • Which items were clicked or highlighted
  • The IP address of the computer or mobile device
  • Mobile Advertising IDs (Apple IDFA or Google AAID)
  • Information contained in HTTP headers or other transmission protocols used
  • Which program was used on the computer (browser) or which operating system was used (iOS)

ShareThis uses cookies, which we list as examples below. You can find out more about ShareThis cookies at https://sharethis.com/de/privacy/.

Name: __unam
Value: 8961a7f179d1d017ac27lw87qq69V69112286912-5
Purpose of use: Dieses Cookie zählt die „Clicks“ und „Shares“ auf einer Webseite.
Expiry Date: nach 9 Monaten

Name: __stid
Value: aGCDwF4hjVEI+oIsABW7112286912Ag==
Purpose of use: Dieses Cookie speichert Userverhalten, wie zum Beispiel die aufgerufenen Webseiten, die Navigation von Seite zu Seite und die Verweildauer auf der Webseite.
Expiry Date: nach 2 Jahren

Name: __sharethis_cookie_test__
Value: 0
Purpose of use: Dieses Cookie überwacht die „Clickstream“-Aktivität. Das bedeutet es beobachtet wo Sie auf der Webseite geklickt haben.
Expiry Date: nach Sitzungsende

Note: We cannot claim completeness here. Which cookies are set in each individual case depends on the embedded functions and your use.

How long and where is the data stored?

ShareThis retains collected data for a period of up to 14 months from the date of data collection. ShareThis cookies expire 13 months after the last update. Since ShareThis is an American company, data is transferred and stored on American ShareThis servers.

How can I delete my data or prevent data storage?

If you no longer wish to see advertising based on data collected by ShareThis, you can use the opt-out button at https://sharethis.com/de/privacy/. An opt-out cookie is set, which you are not allowed to delete in order to keep this setting.

You can also set your preferences for usage-based online advertising via https://www.youronlinechoices.com/at/ in preference management.

You also have the option of managing, deactivating or deleting data stored via cookies in your browser. How the administration works exactly depends on your browser. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers. 
You can also set your browser so that you are always informed when a cookie is about to be set.

Legal basis

If you have agreed that your data can be processed and stored through integrated social media elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
ShareThis also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, ShareThis uses standard contractual clauses approved by the EU Commission (= Art. 46 Para. 2 and 3 GDPR). These clauses oblige ShareThis to comply with the EU data protection level when processing relevant data even outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the clauses here: https://germany.representation.ec.europa.eu/index_de 
 If you would like to know more about how ShareThis processes your data, you can find all the information at https://sharethis.com/de/privacy/.

TikTok Privacy Policy

We also use TikTok, a social media and video channel. The service provider is the Chinese company Beijing Bytedance Technology Ltd. The Irish company TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, is responsible for the European region. 
 TikTok also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, TikTok uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, TikTok undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 You can find out more about the standard contractual clauses and the data processed through the use of TikTok Pixel in the Privacy Policy at https://www.tiktok.com/legal/privacy-policy-eea?lang=de or https: //ads.tiktok.com/i18n/official/policy/controller-to-controller.

Twitter Privacy Policy

Twitter Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address. You can find more details about this in the data protection declaration below.
📅 Storage period: Twitter deletes data collected from other websites after 30 days at the latest
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Twitter?

We have integrated Twitter functions on our website. These include, for example, embedded tweets, timelines, buttons or hashtags. Twitter is a short messaging service and a social media platform from Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland. 
 To our knowledge, in the European Economic Area and Switzerland, the mere integration of the Twitter function does not mean that any personal data or data about your web activities are transferred to Twitter. Only when you interact with the Twitter functions, such as clicking on a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and bear no responsibility. As part of this data protection declaration, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can largely protect yourself from data transfer. 
 For some, Twitter is a news service, for others it is a social media platform and for others it is a microblogging service. All of these terms have their place and mean more or less the same thing. 
 Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called “tweets”. Unlike Facebook, for example, the service does not focus on expanding a network for “friends”, but rather wants to be seen as a global and open news platform. On Twitter you can also have an anonymous account and tweets can be deleted by the company on the one hand and by the users themselves on the other.

Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services and communicate with our customers through various channels. Twitter in particular has grown on us as a useful “small” news service. We constantly tweet or retweet exciting, funny or interesting content. We understand that you cannot follow every channel separately. After all, you also have something else to do. That's why we have also integrated Twitter functions on our website. You can experience our Twitter activity “on site” or come to our Twitter page via a direct link. Through the integration we want to strengthen our service and user-friendliness on our website.

What data does Twitter store?

On some of our subpages you will find the built-in Twitter functions. When you interact with Twitter content, such as clicking a button, Twitter may collect and store data. Even if you don't have a Twitter account yourself. Twitter calls this data “log data”. This includes demographic data, browser cookie IDs, your smartphone ID, hashed email addresses, and information about which pages you have visited on Twitter and what actions you have taken. Of course, Twitter stores more data if you have a Twitter account and are logged in. This storage usually happens via cookies. Cookies are small text files that are usually set in your browser and transmit various information to Twitter. 
 We will now show you which cookies are set when you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this list as an example. We cannot guarantee completeness under any circumstances, as the choice of cookies is always changing and depends on your individual actions with the Twitter content. 
 These cookies were used in our test:

Name: personalization_id

Value: “v1_cSJIsogU51SeE112286912”
Purpose of use: This cookie stores information about how you use the website and which advertisements may have brought you to Twitter.
Expiry Date: after 2 Years

Name: lang
Value: de
Purpose of use: This cookie stores your default or preferred language.
Expiry Date: after the end of the session

Name: guest_id
Value: 112286912v1%3A157132626
Purpose of use: This cookie is set to identify you as a guest.
Expiry Date: after 2 Years

Name: fm
Value: 0
Purpose of use: Unfortunately, we were unable to find out the purpose of this cookie.
Expiry Date: after the end of the session

Name: external_referer
Value: 1122869122beTA0sf5lkMrlGt
Purpose of use: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.
Expiry Date: after 6 Year

Name: eu_cn
Value: 1
Purpose of use: This cookie stores user activity and is used for various Twitter advertising purposes.
Expiry Date:
after 1 Year

Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966
Purpose of use: Unfortunately, we did not find any information about this cookie.
Expiry Date: after 6 Hours

Name: _twitter_sess
Value: 53D%253D–dd0248112286912-
Purpose of use: This cookie allows you to use functions within the Twitter website.
Expiry Date: after the end of the session

Note: Twitter also works with third parties. That's why we also recognized the three Google Analytics cookies _ga, _gat, _gid in our test. 
 On the one hand, Twitter uses the data collected to better understand user behavior and thus improve its own services and advertising offers, and on the other hand, the data also serves internal security measures.

How long and where is the data stored?

If Twitter collects data from other websites, it will be deleted, aggregated or otherwise obscured after a maximum of 30 days. The Twitter servers are located in various server centers in the United States. It can therefore be assumed that the data collected is collected and stored in America. After our research, we could not clearly determine whether Twitter also has its own servers in Europe. In principle, Twitter can store the data collected until it is no longer useful to the company, you delete the data or there is a statutory deletion period.

How can I delete my data or prevent data storage?

Twitter repeatedly emphasizes in its data protection guidelines that it does not store data from external website visits if you or your browser are located in the European Economic Area or Switzerland. However, if you interact with Twitter directly, Twitter will of course also store your data. 
If you have a Twitter account, you can manage your information by clicking “More” under the “Profile” button. Then click on “Settings and data protection”. Here you can manage data processing individually. 
If you don't have a Twitter account, you can go to twitter.com and then click "Customization." You can manage your collected data under “Individualization and data”. 
As mentioned above, most data is stored via cookies and you can manage, deactivate or delete them in your browser. Please note that you can only “edit” the cookies in the browser you have chosen. This means: if you use a different browser in the future, you will have to manage your cookies again according to your wishes. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers.
You can also manage your browser so that you are informed about each individual cookie. Then you can always decide individually whether you allow a cookie or not. 
 Twitter also uses the data for personalized advertising on and outside of Twitter. In the settings you can switch off personalized advertising under “Individualization and data”. If you use Twitter on a browser, you can deactivate personalized advertising at https://optout.aboutads.info/?c=2&lang=EN.

Legal basis

If you have agreed that your data can be processed and stored through integrated social media elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
Twitter also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, Twitter uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Twitter undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
More information about Twitter's standard contractual clauses can be found at https://gdpr.twitter.com/en/controller-to-controller-transfers.html
 We hope we have given you a basic overview of data processing by Twitter. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend that you read the Twitter privacy policy at https://twitter.com/de/privacy.

Content Delivery Networks Introduction

Content Delivery Networks Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service (to make the website load faster)
📓 Data processed: Data such as your IP address. You can find more details about this below and in the individual data protection texts.
📅 Storage period: In most cases, the data is stored until it is no longer needed to provide the service
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is a Content Delivery Network?

We use a so-called content delivery network on our website. Most often such a network is just called a CDN. A CDN helps us load our website quickly and easily, regardless of your location. Your personal data is also stored, managed and processed on the servers of the CDN provider used. Below we will go into more general detail about the service and its data processing. You can find detailed information about how your data is handled in the provider’s respective data protection declaration. 
 Any Content Delivery Network (CDN) is a network of regionally distributed servers, all connected to each other via the Internet. Website content (especially very large files) can be delivered quickly and smoothly via this network, even during large peak loads. The CDN creates a copy of our website on your servers. Since these servers are distributed worldwide, the website can be delivered quickly. The data transmission to your browser is therefore significantly shortened by the CDN.

Why do we use a Content Delivery Network on our website?

A fast-loading website is part of our service. Of course, we know how annoying it is when a website loads at a snail's pace. Most of the time you even lose patience and run away before the website is fully loaded. Of course we want to avoid that. Therefore, a fast-loading website is a natural part of our website offering. With a content delivery network, our website loads significantly faster in your browser. Using the CDN is particularly helpful if you are abroad because the website is delivered from a server near you.

Which data is processed?

When you request a website or the content of a website and it is cached in a CDN, the CDN routes the request to the server closest to you and this server delivers the content. Content Delivery Networks are built to allow JavaScript libraries to be downloaded and hosted on npm and Github servers. Alternatively, most CDNs can also load WordPress plugins if they are hosted on WordPress.org. Your browser may send personal data to the content delivery network we use. This includes data such as IP address, browser type, browser version, which website is loaded or the time and date of the page visit. This data is collected and stored by the CDN. Whether cookies are used to store data depends on the network used. Please read the data protection texts of the respective service.

Right of rescission

If you want to completely prevent this data transfer, you can install a JavaScript blocker (see for example https://noscript.net/) on your PC. Of course, our website can no longer offer the usual service (such as fast loading speeds).

Legal Basis

If you have consented to the use of a content delivery network, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 Letter a of the GDPR (consent), this consent represents the legal basis for the processing of personal data, as may occur when it is collected by a content delivery network. 
We also have a legitimate interest in using a content delivery network to optimize our online service and make it more secure. The corresponding legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use the tool if you have given your consent. 
 Information about special content delivery networks - if available - can be found in the following sections.

Cookie Consent Management Platform Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Obtaining and managing consent to certain cookies and thus the use of certain tools
📓 Data processed: Data to manage the cookie settings such as IP address, time of consent, type of consent, individual consents. You can find more details about this in the respective tool used.
📅 Storage period: Depends on the tool used, you have to be prepared for periods of several years
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What is a Cookie Consent Manangement Platform?

We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle the scripts and cookies used correctly and safely. The software automatically creates a cookie popup, scans and controls all scripts and cookies, provides you with the necessary cookie consent under data protection law and helps us and you to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you allow or disallow. The following graphic shows the relationship between browser, web server and CMP.

Consent Management Platform Overview

Why do we use a Consent Management Platform on our website?

Our goal is to offer you the best possible transparency in the area of data protection. We are also legally obliged to do so. We want to inform you as much as possible about all the tools and all the cookies that can store and process your data. It is also your right to decide for yourself which cookies you accept and which you do not. In order to grant you this right, we must first know exactly which cookies ended up on our website. Thanks to a cookie management tool that regularly scans the website for all existing cookies, we know about all cookies and can provide you with GDPR-compliant information about them. You can then accept or reject cookies via the consent system.

Which data is processed?

As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent will be saved so that we do not have to ask you every time you visit our website and we can also prove your consent if legally required. This is stored either in an opt-in cookie or on a server. Depending on the provider of the cookie management tool, the storage period for your cookie consent varies. This data (such as pseudonymous user ID, time of consent, detailed information on cookie categories or tools, browser, device information) is usually stored for up to two years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. Data stored in cookies is stored for different lengths of time. Some cookies are deleted after you leave the website, others can be stored in your browser for several years. The exact duration of data processing depends on the tool used; in most cases you should be prepared for a storage period of several years. You will usually receive detailed information about the duration of data processing in the respective data protection declarations of the individual providers.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. 
 Information about special cookie management tools, if available, can be found in the following sections.

Legal basis

If you agree to cookies, your personal data will be processed and stored via these cookies. If we are allowed to use cookies based on your consent (Article 6 Para. 1 lit. a GDPR), this consent is also the legal basis for the use of cookies or the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, a cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient and legally compliant manner, which represents a legitimate interest (Article 6 Para. 1 lit. f GDPR).

Consentmanager Privacy Policy

We use consentmanager, a cookie banner solution from the dealer association, on our website. The service provider is the German company Gewerbebund Management AG, Torgauer Str. 233, ArcusPark / Haus B, 04347 Leipzig, Germany. You can find out more about the data that is processed through the use of consentmanager in the Privacy Policy at https://www.haendlerbund.de/de/datenschutzerklaerung.

Payment Provider Introduction

Payment Providers Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: To enable and optimize the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
You can find more details about this in the payment provider tool used.
📅 Storage period: depends on the payment provider used
⚖️ Legal basis: Art. 6 Paragraph 1 Letter b GDPR (fulfillment of a contract)

What is a Payment Provider?

We use online payment systems on our website that enable us and you to have a secure and smooth payment process. Among other things, personal data can be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that enable you to place an order via online banking. The payment processing is carried out by the payment provider you have chosen. We will then receive information about the payment made. Any user who has an active online banking account with a PIN and TAN can use this method. There are hardly any banks that do not offer or accept such payment methods.

Why do we use Payment Providers on our website?

Of course, we want to offer the best possible service with our website and our integrated online shop so that you feel comfortable on our site and take advantage of our offers. We know that your time is valuable and that payment processing in particular needs to work quickly and smoothly. For these reasons, we offer you various payment providers. You can choose your preferred payment provider and pay in the usual manner.

Which data is processed?

Of course, exactly which data is processed depends on the respective payment provider. But basically data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.) are stored. This is necessary data in order to be able to carry out a transaction. In addition, any contract data and user data, such as when you visit our website, what content you are interested in or which sub-pages you click on, may also be stored. Your IP address and information about the computer you use are also stored by most payment providers. 
 The data is usually stored and processed on the payment providers’ servers. We as website operators do not receive this data. We are only informed whether the payment worked or not. For identity and creditworthiness checks, payment providers may forward data to the appropriate authority. The business and data protection principles of the respective provider always apply to all payment transactions. Please always take a look at the general terms and conditions and the data protection declaration of the payment provider. You also have the right at any time to have data deleted or corrected, for example. Please contact the respective service provider regarding your rights (right of withdrawal, right to information and right to be affected).

Duration of data processing

We will inform you below about the duration of data processing if we have further information. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. If required by law, for example in the case of accounting, this storage period can also be exceeded. We store accounting documents associated with a contract (invoices, contract documents, bank statements, etc.) for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they are incurred.

Right of rescission

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can contact the person responsible for the payment provider you use at any time. Contact details can be found either in our specific privacy policy or on the website of the relevant payment provider. 
 You can delete, deactivate or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.

Legal basis

To process contractual or legal relationships (Art. 6 Para. 1 lit. b GDPR), we also offer other payment service providers in addition to the conventional banks/credit institutions. The data protection declarations of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) provide you with a detailed overview of data processing and data storage. In addition, if you have any questions about data protection-related topics, you can always contact those responsible. 
 You can find information about the special payment providers - if available - in the following sections.

American Express Privacy Policy

We use American Express, a global financial service provider, on our website. The service provider is the American company American Express Company. For the European area, the company American Express Europe S.A. (Avenida Partenón 12-14, 28042, Madrid, Spain). 
 American Express also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, American Express uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). . Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, American Express undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
You can find more information about the standard contractual clauses at American Express under the “European Implementing Principles” (https://www.americanexpress.com/en-pl/company/legal/privacy-centre/european-implementing-principles/). 
 You can find out more about the data processed through the use of American Express in the Privacy Policy at https://www.americanexpress.com/de-de/firma/legal/datenschutz-center/online-datenschutzerklarung/.

eps-Überweisung Privacy Policy

We use eps-Überweisung, an online payment service, on our website. The service provider is the Austrian company Stuzza GmbH, Frankgasse 10/8, 1090 Vienna, Austria. You can find out more about the data that is processed through the use of eps transfer in the data protection declaration at https://eservice.psa.at/de/datenschutzerklaerung.html.

Klarna Checkout Privacy Policy

Klarna Checkout Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: To optimize the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
You can find more details about this further down in this data protection declaration.
📅 Storage period: Data is stored for as long as Klarna needs it for the processing purpose.
⚖️ Legal basis: Art. 6 Para. 1 lit. c GDPR (Legal Obligation), Art. 6 Para. 1 lit. f GDPR (Legitimate Interests)

What is Klarna Checkout?

We use the online payment system Klarna Checkout from the Swedish company Klarna Bank AB on our website. Klarna Bank has its headquarters at Sveavägen 46, 111 34 Stockholm, Sweden. If you choose this service, personal data will, among other things, be sent to Klarna, stored and processed. In this data protection declaration we would like to give you an overview of Klarna’s data processing. 
 Klarna Checkout is a payment system for orders in an online shop. The user chooses the payment method and Klarna Checkout takes care of the entire payment process. Once a user has made a payment via the checkout system and provided the relevant details, future online purchases can be made even faster and easier. The Klarna system then recognizes the existing customer after entering the email address and postal code.

Why do we use Klarna Checkout on our website?

Our goal with our website and our integrated online shop is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing for your orders. To ensure this, we use the Klarna Checkout payment system.

What data does Klarna Checkout store?

As soon as you decide to use the Klarna payment service and pay using the Klarna Checkout payment method, you also transmit personal data to the company. On the Klarna checkout page, technical data such as browser type, operating system, our internet address, date and time, language settings, time zone settings and IP address are collected from you and transmitted to Klarna's servers and stored there. This data is stored even if you have not yet completed an order. 
 If you order a product or service through our shop, you must enter personal information in the fields provided. This data is processed by Klarna for payment processing. The following personal data (as well as general product information) can be stored and processed by Klarna for creditworthiness and identity checks:

  • Contact information: name, date of birth, national ID number, title, billing and shipping address, email address, telephone number, nationality or salary.
  • Payment information such as credit card details or your account number
  • Product information such as tracking number, type of item and price of the product

There is also data that can be collected optionally, provided you consciously decide to do so. These include political, religious or ideological beliefs or various health data.
In addition to the above-mentioned data, Klarna may also collect data about the goods or services that you purchase or order, either itself or through third parties (such as us or public databases). This can be, for example, the shipment number or the type of item ordered, but also information about your creditworthiness, your income or the granting of credit. Klarna may also pass on your personal data to service providers such as software providers, data storage providers or us as a retailer. 
When data is automatically entered into a form, cookies are always involved. If you do not want to use this function, you can deactivate these cookies at any time. Further down in the text you will find instructions on how to delete, deactivate or manage cookies in your browser. Our tests have shown that Klarna does not set any cookies directly. If you choose the payment method “Klarna Sofort” and click “Order”, you will be redirected to the Sofort website. After successful payment you will come to our thank you page. The following cookie is set there by sofort.com:

Name: SOFUEB
Value: e8cipp378mdscn9e17kajlfhv7112286912-4
Purpose of use: This cookie stores your session ID.
Expiry Date: after ending the browser session

How long and where is the data stored?

Klarna endeavors to only store your data within the EU or the European Economic Area (EEA). However, it can also happen that data is transferred outside the EU/EEA. If this happens, Klarna will ensure that data protection is in line with the GDPR and the third country is subject to an adequacy decision from the European Union. The data is always stored as long as Klarna needs it for the processing purpose.

How can I delete my data or prevent data storage?

You can revoke your consent for Klarna to process personal data at any time. You also always have the right to information, correction and deletion of your personal data. All you need to do is contact the company or the company's data protection team by email at datenschutz@klarna.de. You can also contact Klarna directly via the Klarna website “My data protection request”.
You can delete, deactivate or manage cookies that Klarna may use for its functions in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers.

Legal basis

To process contractual or legal relationships (Art. 6 Para. 1 lit. b GDPR), we also offer the payment service provider Klarna Checkout in addition to the conventional banks/credit institutions. 
We hope to have provided you with a good overview of Klarna's data processing. If you want to find out more about how your data is handled, we recommend the Klarna data protection declaration at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy.

 

PayPal Privacy Policy

We use the online payment service PayPal on our website. The service provider is the American company PayPal Inc. The company PayPal Europe (S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg) is responsible for the European area. 
PayPal also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, PayPal uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, PayPal undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 You can find out more information about the standard contractual clauses and the data processed through the use of PayPal in the data protection declaration at https://www.paypal.com/webapps/mpp/ua/privacy-full.

Visa Privacy Policy

We use Visa, a global payment provider, on our website. The service provider is the American company Visa Inc. The company Visa Europe Services Inc. (1 Sheldon Square, London W2 6TT, Great Britain) is responsible for the European area. 
Visa also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, Visa uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Visa undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 You can find more information about Visa's standard contractual clauses at https://www.visa.de/nutzkonzeption/visa-globale-datenschutzmitigung/mitigung-zu-staatigkeitsfragen-fur-den-ewr.html
 You can find out more about the data that is processed through the use of Visa in the Privacy Policy at https://www.visa.de/USE Conditions/visa-privacy-center.html.

Apple Pay Privacy Policy

We use Apple Pay, a global payment provider, on our website. The service provider is the American company Apple Inc., Infinite Loop, Cupertino, CA 95014, USA. 
Apple also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, Visa uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Apple undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
You can find out more about the data processed through the use of Apple Pay in the Privacy Policy at https://www.apple.com/de/privacy/

Mastercard Privacy Policy

We use Mastercard, a global payment provider, on our website. The service provider is the American company Mastercard Inc. The company Mastercard Europe SA (Chausée de Tervuren 198A, B-1410 Waterloo, Belgium) is responsible for the European area. 
Mastercard also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing.
As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, Visa uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Mastercard undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
You can find out more about the data that is processed through the use of Mastercard in the Privacy Policy at https://www.mastercard.at/de-at/datenschutzregulations.html

iDeal Privacy Policy

On our website we use iDeal, a payment system service. The service provider is the Dutch company Currence B.V., Gustav Mahlerplein 33-35, Amsterdam, North Holland 1082 MS, Netherlands.
More about iDeal at: https://www.ideal.nl/en/privacy-cookie-statement/.

Bancontact Privacy Policy

On our website we use Bancontact, a payment system service. The service provider is Bancontact Payconiq Company SA/NV, Rue d’Arlon 82, 1040-Brussels, Belgium.
More about Bancontact at: https://www.bancontact.com/files/privacy.pdf

TWINT Privacy Policy 

On our website we use TWINT, a service for payment systems. The service provider is TWINT AG, Stauffacherstrasse 41, CH-8004 Zurich.  

More about TWINT at: https://www.twint.ch/en/data-privacy/

Mollie Privacy Policy

We use Mollie as a payment service provider for online orders on our website. The provider is Mollie B.V. Keizersgracht 126, 1015CW Amsterdam, Netherlands. If you would like to find out more about the data processed when using Mollie, visit https://www.mollie.com/at/privacy.


Audio & Video Introduction

Audio & Video Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 VData processed: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
You can find more details about this in the relevant data protection texts below.
📅 Storage period: Data is generally stored as long as it is necessary for the service purpose
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What are Audio- and Video Elements?

We have integrated audio and video elements onto our website so that you can watch videos or listen to music/podcasts directly via our website. The content is provided by service providers. All content is also obtained from the providers' corresponding servers. 
These are integrated functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free, but paid content can also be published. With the help of these integrated elements you can listen to or view the respective content on our website.
If you use audio or video elements on our website, your personal data may also be transmitted to the service providers, processed and stored.

Why do we use Audio- and Video elements on our website?

Of course we want to provide you with the best offer on our website. And we are aware that content is no longer just conveyed in text and static images. Instead of simply giving you a link to a video, we offer you audio and video formats directly on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. In addition to our texts and images, we also offer video and/or audio content.

What data is stored by audio & video elements?

When you visit a page on our website that has, for example, an embedded video, your server connects to the service provider's server. Your data will also be transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third party or not. This usually includes your IP address, browser type, operating system, and other general information about your device. Furthermore, most providers also collect information about your web activity. This includes session duration, bounce rate, which button you clicked on or which website you use the service to use. All of this information is usually stored via cookies or pixel tags (also called web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out exactly which data is stored and processed in the data protection declaration of the respective provider.

Duration of data processing

You can find out exactly how long the data is stored on the third-party servers either in the data protection text of the respective tool below or in the provider's data protection declaration. In principle, personal data is only processed for as long as it is absolutely necessary to provide our services or products. This usually also applies to third-party providers. You can usually assume that certain data will be stored on the third-party servers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are deleted after you leave the website, others can be stored in your browser for several years.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. The lawfulness of processing until revocation remains unaffected.
Since cookies are usually used through the integrated audio and video functions on our site, you should also read our general data protection declaration about cookies. You can find out more about how your data is handled and stored in the data protection declarations of the respective third-party providers.

Legal Basis

If you have agreed that your data can be processed and stored through integrated audio and video elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated audio and video elements if you have given your consent.

Vimeo Privacy Policy

Vimeo Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as contact details, user behavior data, information about your device and your IP address may be stored. You can find more details about this further down in this data protection declaration.
📅 Storage period: Data is generally stored as long as it is necessary for the service purpose
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Vimeo?

We also use videos from Vimeo on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in, we can show you interesting video material directly on our website. Certain data from you may be transferred to Vimeo. In this data protection declaration we will show you what data is involved, why we use Vimeo and how you can manage or prevent your data or data transfer.
Vimeo is a video platform that was founded in 2004 and has enabled streaming videos in HD quality since 2007. Since 2015 it has also been possible to stream in 4k Ultra HD. The portal is free to use, but paid content can also be published. Compared to the market leader YouTube, Vimeo places particular emphasis on high-quality content. On the one hand, the portal offers a lot of artistic content such as music videos and short films, but on the other hand it also offers useful documentaries on a wide variety of topics.

Why do we use Vimeo on our website?

The aim of our website is to provide you with the best possible content. And as easily accessible as possible. Only when we have achieved this will we be satisfied with our service. The video service Vimeo helps us achieve this goal. Vimeo offers us the opportunity to present you high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right away with us. This expands our service and makes it easier for you to access interesting content. In addition to our texts and images, we also offer video content.

What data does Vimeo store?

When you access a page on our website that has a Vimeo video embedded, your browser connects to Vimeo's servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Regardless of whether you have a Vimeo account or not, Vimeo collects information about you. This includes your IP address, technical information about your browser type, your operating system or very basic device information. Vimeo also stores information about which website you use the Vimeo service and what actions (web activities) you carry out on our website. These web activities include, for example, session duration, bounce rate or which button you clicked on our website with the built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies. 
If you are logged in to Vimeo as a registered member, more data can usually be collected because more cookies may have already been set in your browser. In addition, your actions on our website are linked directly to your Vimeo account. To prevent this, you must log out of Vimeo while surfing our website. 
 Below we will show you cookies that are set by Vimeo when you are on a website with an integrated Vimeo function. This list is not exhaustive and assumes that you do not have a Vimeo account.

Name: player
Value: “”
Purpose of use: This cookie saves your preferences before playing an embedded Vimeo video. This will give you your preferred settings the next time you watch a Vimeo video.
Expiry Date: after 1 Year

Name: vuid
Value: pl1046149876.614422590112286912-4
Purpose of use: 
This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiry Date: 
after 2 Years

Note: These two cookies are always set whenever you are on a website with an embedded Vimeo video. If you watch the video and click on the button, for example to “share” or “like” the video, further cookies will be set. These are also third-party cookies such as _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. Which cookies are set here depends on your interaction with the video.

The following list shows a selection of possible cookies that are set when you interact with the Vimeo video:

Name: _abexps
Value: %5B%5D
Purpose of use: This Vimeo cookie helps Vimeo remember the settings you have made. This can be, for example, a preset language, a region or a user name. In general, the cookie stores data about how you use Vimeo.
Expiry Date: after 1 Year

Name: continuous_play_v3
Value: 1
Purpose of use: This cookie is a first-party cookie from Vimeo. The cookie collects information about how you use the Vimeo service. For example, the cookie stores when you pause or replay a video.
Expiry Date: after 1 Year

Name: _ga
Value: GA1.2.1522249635.1578401280112286912-7
Purpose of use: This cookie is a third-party cookie from Google. By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to distinguish website visitors.
Expiry Date: after 2 Years

Name: _gcl_au
Value: 1.1.770887836.1578401279112286912-3
Purpose of use: This third-party cookie from Google AdSense is used to improve the effectiveness of advertising on websites.
Expiry Date: after 3 Months

Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose of use: This is a Facebook cookie. This cookie is used to display advertisements or advertising products from Facebook or other advertisers.
Expiry Date: after 3 Months

Vimeo uses this data, among other things, to improve its own service, to communicate with you and to set its own targeted advertising measures. Vimeo emphasizes on its website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos as long as you do not interact with the video.

How long and where is the data stored?

Vimeo is headquartered in White Plains, New York State (USA). However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and also in other countries. Your data can therefore also be stored and processed on servers in America. The data will remain stored at Vimeo until the company no longer has an economic reason for storing it. The data is then deleted or anonymized.

How can I delete my data or prevent data storage?

You always have the option to manage cookies in your browser according to your preferences. For example, if you do not want Vimeo to set cookies and collect information about you, you can delete or deactivate cookies at any time in your browser settings. Depending on the browser, this works a little differently. Please note that after deactivating/deleting cookies, various functions may no longer be fully available. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers. 
If you are a registered Vimeo member, you can also manage the cookies used in the Vimeo settings.

Legal basis

If you have agreed that your data can be processed and stored through integrated Vimeo elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated Vimeo elements if you have given your consent. Vimeo also sets cookies in your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
 Vimeo also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there, Vimeo uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Vimeo undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 You can find more information about Vimeo's standard contractual clauses at https://vimeo.com/privacy#international_data_transfers_and_certain_user_rights
 You can find out more about the use of cookies at Vimeo at https://vimeo.com/cookie_policy; you can read information about data protection at Vimeo at https://vimeo.com/privacy.

YouTube Privacy Policy

YouTube Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as contact details, user behavior data, information about your device and your IP address may be stored. You can find more details about this further down in this data protection declaration.
📅 Storage period: Data is generally stored as long as it is necessary for the service purpose
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is YouTube?

We have integrated YouTube videos on our website. This means we can present you interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you access a page on our website that has an embedded YouTube video, your browser automatically connects to the YouTube or Google servers. Various data is transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe. 
 Below we would like to explain to you in more detail what data is processed, why we have integrated YouTube videos and how you can manage or delete your data. 
 On YouTube, users can watch, rate, comment and upload videos for free. Over the last few years, YouTube has become one of the most important social media channels worldwide. So that we can display videos on our website, YouTube provides a code snippet that we have integrated into our site.

Why do we use Youtube Videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to offer you the best possible user experience on our website. And of course interesting videos shouldn't be missing. With the help of our embedded videos, we provide you with other helpful content in addition to our texts and images. In addition, our website is easier to find on the Google search engine thanks to the embedded videos. Even if we place advertisements via Google Ads, thanks to the data collected, Google can only show these advertisements to people who are interested in our offers.

What data does Youtube store?

As soon as you visit one of our pages that has a YouTube video installed, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can usually assign your interactions on our website to your profile using cookies. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your internet provider. Other data may include contact details, any reviews, sharing content on social media or adding it to your favorites on YouTube. 
 If you are not signed in to a Google account or a YouTube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting is retained. But much interaction data cannot be stored because fewer cookies are set. 
 In the following list we show cookies that were set in the browser in a test. On the one hand, we show cookies that are set without a logged in YouTube account. On the other hand, we show cookies that are set when the account is logged in. The list cannot claim to be complete because user data always depends on interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y112286912-1
Purpose of use: This cookie registers a unique ID to store statistics of the video viewed.
Expiry Date: after the end of the session

Name: PREF
Value: f1=50000000
Purpose of use: This cookie also registers your unique ID. Google receives statistics via PREF on how you view YouTube videos on our site Webseite verwenden.
Expiry Date: after 8 Months

Name: GPS
Value: 1
Purpose of use: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry Date: after 30 Minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose of use: This cookie tries to estimate the user's bandwidth on our websites (with built-in YouTube videos).
Expiry Date: after 8 Months

Other cookies that are set when you are logged in to your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7112286912-
Purpose of use: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiry Date: after 2 Years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose of use: The cookie stores the status of a user's consent to the use of various Google services. CONSENT also serves security purposes to check users and protect user data from unauthorized attacks.
Expiry Date: after 19 Years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose of use: This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiry Date: after 2 Years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose of use: This cookie stores information about your login data.
Expiry Date: after 2 Years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose of use: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiry Date: after 2 Years

Name: SID
Value: oQfNKjAsI112286912-
Purpose of use: This cookie stores your Google account ID and your last login time in a digitally signed and encrypted form.
Expiry Date: after 2 Years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose of use: This cookie stores information about how you use the website and what advertising you may have seen before visiting our site.
Expiry Date: after 3 Months

How long and where is the data stored?

The data that YouTube receives and processes from you is stored on Google servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/locations/?hl=de you can see exactly where the Google data centers are located. Your data is distributed across the servers. This means that the data can be accessed more quickly and is better protected against manipulation. 
Google stores the data collected for different lengths of time. You can delete some data at any time, others are automatically deleted after a limited period of time, and others are stored by Google for a longer period of time. Some data (such as My Activity items, photos or documents, products) stored in your Google Account remains stored until you delete it. Even if you're not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

In principle, you can delete data in your Google account manually. With the automatic deletion function of location and activity data introduced in 2019, information is stored for either 3 or 18 months and then deleted, depending on your decision. 
Regardless of whether you have a Google account or not, you can configure your browser to delete or deactivate Google cookies. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the corresponding links to the relevant instructions for the most popular browsers. 
If you generally do not want cookies, you can set your browser so that it always informs you when a cookie is to be set. This means you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have agreed that your data can be processed and stored through integrated YouTube elements, this consent is considered the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. However, we only use the integrated YouTube elements if you have given your consent. YouTube also sets cookies in your browser to store data. We therefore recommend that you read our data protection text about cookies carefully and view the data protection declaration or the cookie guidelines of the respective service provider. 
 YouTube also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
 As a basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, YouTube uses standard contractual clauses approved by the EU Commission (= Article 46, Paragraph 2 and 3 GDPR). These clauses oblige YouTube to comply with the EU data protection level when processing relevant data even outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the clauses here: https://germany.representation.ec.europa.eu/index_de. 
 Since YouTube is a subsidiary of Google, there is a common data protection declaration. If you would like to find out more about how your data is handled, we recommend the data protection declaration at https://policies.google.com/privacy?hl=de.

YouTube Subscribe Button Privacy Policy

We have installed the YouTube subscribe button on our website. You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters against a red background and the white “Play symbol” to the left of it. The button can also be shown in a different design. 
Our YouTube channel always offers you funny, interesting or exciting videos. With the built-in “Subscribe button” you can subscribe to our channel directly from our website and do not have to go to the YouTube website specifically. We want to make access to our comprehensive content as easy as possible for you. Please note that this allows YouTube to store and process your data.
If you see a built-in subscribe button on our site, YouTube - according to Google - sets at least one cookie. This cookie stores your IP address and our URL. YouTube can also find out information about your browser, your approximate location and your default language. In our test, the following four cookies were set without being logged in to YouTube:

Name: YSC
Value: b9-CV6ojI5112286912Y
Purpose of use: This cookie registers a unique ID to store statistics of the video viewed.
Expiry Date: after the end of the session

Name: PREF
Value: f1=50000000
Purpose of use: This cookie also registers your unique ID. Google receives statistics about how you use YouTube videos on our website via PREF.
Expiry Date: after 8 Months

Name: GPS
Value: 1
Purpose of use: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry Date: after 30 Minuts

Name: VISITOR_INFO1_LIVE
Value: 11228691295Chz8bagyU
Purpose of use: This cookie tries to estimate the user's bandwidth on our websites (with built-in YouTube videos).
Expiry Date: after 8 Months

Note: These cookies were set after a test and cannot claim to be complete.
 If you are logged into your YouTube account, YouTube can store many of your actions/interactions on our website using cookies and assign them to your YouTube account. For example, YouTube receives information about how long you surf our site, what browser type you use, what screen resolution you prefer or what actions you take. 
 YouTube uses this data on the one hand to improve its own services and offers and on the other hand to provide analyzes and statistics for advertisers (who use Google Ads).

Rating Platforms Introduction

Rating Platforms Summary
👥 Data subjects: Visitors to the website or other rating platforms
🤝 Purpose: To provide feedback about our products and/or services
📓 Processed data: including IP address, email address, name. You can find more details about this below or on the respective rating platforms used.
📅 Storage period: depends on the respective platform
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests),

What are Rating Platforms?

You can rate our products or services on various rating platforms. We are participants in some of these platforms so that we can receive feedback from you and thus optimize our offering. If you rate us via a rating platform, the privacy policy and general terms and conditions of the respective rating service apply. Very often you also have to register to leave a review. Rating technologies (widgets) can also be integrated into our website. By using such an integrated tool, data is also transferred to the corresponding provider, processed and stored. 
 Many of these integrated programs work on a similar principle. After you have ordered a product or used a service from us, you will be asked to leave a review by email or on the website. You will usually be redirected to a review page via a link, where you can quickly and easily create a review. Some rating systems also offer an interface to various social media channels in order to make the feedback accessible to several people.

Why do we use Rating Platforms?

Rating platforms collect feedback and ratings about our offers. Through your reviews we receive quick feedback and can improve our products and/or services much more efficiently. On the one hand, the reviews help us to optimize our offers and, on the other hand, they give you and all our future customers a good overview of the quality of our products and services.

Which data is processed?

With your consent, we transmit information about you and the services you use to the relevant rating platform. We do this to ensure that you have actually used one of our services. Only then can you give real feedback. The data transmitted is only used for user identification. Which data exactly is stored and processed naturally depends on the providers used. Personal data such as your IP address, email address or your name are usually also provided to the rating platforms. Even after you have submitted your review, order information such as the order number of a purchased item will be forwarded to the relevant platform. If your email address is transmitted, this is so that the review platform can send you an email after purchasing a product. So that we can integrate your review into our website, we also provide the providers with the information that you have accessed our site. The evaluation platform used is responsible for the personal data collected.

How long and where is the data stored?

You can find out more about the duration of data processing in the provider's corresponding data protection declaration below, provided we have further information. In general, we only process personal data for as long as it is absolutely necessary to provide our services and products. Personal data mentioned in a review is usually anonymized by employees of the platform used and is therefore only visible to company administrators. The data collected is stored on the provider's servers and, for most providers, deleted after the end of the order.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser.

Legal basis

If you have consented to the use of a review platform, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 Letter a of the GDPR (consent), this consent represents the legal basis for the processing of personal data, as may occur when it is collected by a review portal. 
 We also have a legitimate interest in using a rating platform to optimize our online service. The corresponding legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use a review platform if you have given your consent. 
 We hope we were able to provide you with the most important general information about data processing by rating platforms. Further information can be found below in the data protection texts or in the linked data protection declarations of the company.

Google Customer Reviews Privacy Policy

We also use the Google Customer Reviews rating platform for our website. The service provider is the American company Google Inc. For Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. 
Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can pose various risks to the lawfulness and security of data processing. 
As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there, Google uses so-called standard contractual clauses (= Article 46, Paragraphs 2 and 3 of the GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the resolution and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de 
 The data processing conditions for Google advertising products (Google Ads Controller-Controller Data Protection Terms), which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/ 
 You can find out more about the data that is processed through the use of Google in the data protection declaration at https://policies.google.com/privacy?hl=de.

Trustpilot Privacy Policy

We use the Trustpilot rating platform on our website. The company behind it is Trustpilot A/S, Pilestraede 58, 5, 1112 Copenhagen, Denmark.

If you would like to find out more about what data is processed and why, please refer to the privacy policy at https://de.legal.trustpilot.com/for-reviewers/end-user-privacy-terms.


Webdesign Introduction

Webdesign Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: To improve the user experience
📓 Data processed: Which data is processed depends largely on the services used. This usually involves IP address, technical data, language settings, browser version, screen resolution and name of the browser. You can find more details about the web design tools used.
📅 Storage duration: depends on the tools used
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Webdesign?

We use various tools on our website that serve our web design. Web design is not, as is often assumed, just about making our website look pretty, but also about functionality and performance. But of course the right look of a website is also one of the major goals of professional web design. Web design is a sub-area of media design and deals with the visual as well as the structural and functional design of a website. The aim is to use web design to improve your experience on our website. In web design jargon, this is referred to as user experience (UX) and usability. User experience refers to all the impressions and experiences that website visitors experience on a website. A sub-point of the user experience is usability. This is about the user-friendliness of a website. The main emphasis here is on ensuring that content, subpages or products are clearly structured and that you can find what you are looking for easily and quickly. In order to offer you the best possible experience on our website, we also use so-called third-party web design tools. In this data protection declaration, the “web design” category includes all services that improve the design of our website. These can be, for example, fonts, various plugins or other integrated web design functions.

Why do we use web design tools?

How you absorb information on a website depends very much on the structure, functionality and visual perception of the website. Therefore, good and professional web design became more and more important for us. We are constantly working on improving our website and see this as an extended service for you as a website visitor. Furthermore, a beautiful and functioning website also has economic advantages for us. After all, you will only visit us and take advantage of our offers if you feel completely comfortable.

What data are stored by web design tools?

When you visit our website, web design elements may be integrated into our pages, which can also process data. Exactly what data is involved, of course, depends heavily on the tools used. Below you can see exactly which tools we use for our website. We recommend that you read the respective data protection declaration of the tools used for more information about data processing. You will usually find out what data is being processed, whether cookies are being used and how long the data is being kept. Fonts such as Google Fonts also automatically transmit information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers.

Duration of data processing

How long data is processed is very individual and depends on the web design elements used. For example, if cookies are used, the retention period can last as little as a minute or as long as a few years. Please be smart about this. On the one hand, we recommend our general text section on cookies and the data protection declarations of the tools used. There you can usually find out exactly which cookies are used and what information is stored in them. For example, Google Font files are stored for one year. This is intended to improve the loading time of a website. In principle, data is only retained for as long as is necessary to provide the service. If required by law, data can also be stored for longer.

Right of rescission

You also have the right and the opportunity to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. You can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. However, there is also data among web design elements (mostly fonts) that cannot be deleted so easily. This is the case when data is automatically collected directly when a page is accessed and transmitted to a third-party provider (such as Google). Then please contact the support of the relevant provider. In the case of Google, you can reach support at https://support.google.com/?hl=de.

Legal basis

If you have consented to the use of web design tools, the legal basis for the corresponding data processing is this consent. According to Art. 6 Para. 1 lit. a GDPR (consent), this consent represents the legal basis for the processing of personal data, as may occur when it is collected by web design tools. We also have a legitimate interest in web design to improve our website. After all, only then can we provide you with a beautiful and professional website. The corresponding legal basis for this is Article 6 Paragraph 1 Letter f GDPR (legitimate interests). However, we only use web design tools if you have given your consent. We definitely want to emphasize this again here. 
Information about special web design tools - if available - can be found in the following sections.

Sendcloud Privacy Policy 

Sendcloud is a shipping software for online stores that we use on our website. It is a German company based at Sendcloud GmbH, Fürstenrieder Str. 70, 80686 Munich, Germany. If you would like to find out more about the data processed by Sendcloud, you can read the following source: https://www.sendcloud.at/datenschutz/.


Google Fonts Lokal Privacy Policy

On our website we use Google Fonts from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for Europe. We have integrated the Google fonts locally, i.e. on our web server - not on Google's servers. This means there is no connection to Google servers and therefore no data transfer or storage.

What are Google Fonts?

Google Fonts used to be called Google Web Fonts. This is an interactive directory of over 800 fonts that Google provides for free. With Google Fonts you could use fonts without uploading them to your own server. However, in order to prevent any information transfer to Google servers, we have downloaded the fonts to our server. In this way, we act in accordance with data protection regulations and do not send any data to Google Fonts.

Explanation of terms used

We always strive to make our data protection declaration as clear and understandable as possible. However, this is not always easy, especially when it comes to technical and legal issues. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). But we don't want to use them without explanation. Below you will find an alphabetical list of important terms used that we may not have addressed sufficiently in the previous data protection declaration. If these terms were taken from the GDPR and they are definitions, we will also cite the GDPR texts here and add our own explanations if necessary.


Online map services Introduction

Online map services Privacy policy summary
👥 Affected parties: Visitors to the website
🤝 Purpose: Improving the user experience
📓 Processed data: Which data is processed depends heavily on the services used. It is usually IP address, location data, search items and/or technical data. You can find more details on this in the respective tools used.
📅 Storage duration: depending on the tools used
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests)

What are online map services?

We also use online map services for our website as an extended service. Google Maps is probably the service you are most familiar with, but there are also other providers that specialise in creating digital maps. Such services make it possible to display locations, route plans or other geographical information directly via our website. With an integrated map service, you no longer have to leave our website to view the route to a location, for example. In order for the online map to work on our website, map sections are integrated using HTML code. The services can then display street maps, the earth's surface or aerial or satellite images. If you use the integrated map service, data is also transferred to the tool used and stored there. This data may also include personal data.

Why do we use online map services on our website?

Generally speaking, our aim is to offer you a pleasant time on our website. And your time is only enjoyable if you can easily find your way around our website and find all the information you need quickly and easily. That's why we thought that an online map system could significantly optimise our service on the website. Without leaving our website, you can use the map system to easily view route descriptions, locations or even places of interest. Of course, it is also very practical that you can see at a glance where we are based so that you can find us quickly and safely. As you can see, there are simply many advantages and we clearly regard online map services on our website as part of our customer service.

What data is stored by online map services?

When you open a page on our website that has a built-in online map function, personal data may be transmitted to the respective service and stored there. In most cases, this is your IP address, which can also be used to determine your approximate location. In addition to the IP address, data such as search terms entered and longitude and latitude coordinates are also stored. If you enter an address for route planning, for example, this data is also stored. The data is not stored by us, but on the servers of the integrated tools. You can imagine it like this: You are on our website, but when you interact with a map service, this interaction actually happens on their website. In order for the service to function properly, at least one cookie is usually set in your browser. Google Maps, for example, also uses cookies to record user behaviour in order to optimise its own service and display personalised advertising. You can find out more about cookies in our "Cookies" section.

How long and where is the data stored?

Each online map service processes different user data. If we have further information, we will inform you about the duration of data processing below in the relevant sections on the individual tools. In principle, personal data is only stored for as long as is necessary for the provision of the service. Google Maps, for example, stores certain data for a specified period of time, while you must delete other data yourself. With Mapbox, for example, the IP address is stored for 30 days and then deleted. As you can see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the privacy policies of the tools you use.

The providers also use cookies to store data on your user behaviour with the map service. You can find more general information on cookies in our "Cookies" section, but you can also find out which cookies may be used in the data protection texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.

Right of objection

You always have the possibility and also the right to access your personal data and also to object to its use and processing. You can also withdraw the consent you have given us at any time. As a rule, the easiest way to do this is via the cookie consent tool. However, there are also other opt-out tools that you can use. You can also manage, delete or deactivate any cookies set by the providers you use yourself with just a few mouse clicks. However, some functions of the service may then no longer work as usual. How you manage cookies in your browser also depends on the browser you are using. In the "Cookies" section, you will also find links to the instructions for the most important browsers.

Legal basis

If you have consented to the use of an online map service, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent), this consent constitutes the legal basis for the processing of personal data, as may occur when it is collected by an online map service.

We also have a legitimate interest in using an online map service to optimise our service on our website. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). However, we only ever use an online map service if you have given your consent. We would like to emphasise this again at this point.

Information on special online map services - if available - can be found in the following sections.

OpenStreetMap privacy policy

OpenStreetMap privacy policy summary
👥 Affected parties: Visitors to the website
🤝 Purpose: Optimisation of our service performance
📓 Processed data: Data such as IP address, browser information, your operating system, content of the enquiry, limited location and usage data More details can be found below in this privacy policy.
📅 Storage period: the IP address is deleted after 180 days
⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests)

What is OpenStreetMap?

We have integrated map sections from the online mapping tool "OpenStreetMap" on our website. This is a so-called open source mapping, which we can access via an API (interface). This function is offered by OpenStreetMap Foundation, St John's Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. By using this map function, your IP address will be forwarded to OpenStreetMap. This privacy policy explains why we use functions of the OpenStreetMap tool, where which data is stored and how you can prevent this data storage.

The OpenStreetMap project was launched in 2004. The aim of the project is and was to create a free map of the world. Users around the world collect data on buildings, forests, rivers and roads, for example. Over the years, an extensive digital world map has been created by users themselves. Of course, the map is not complete, but in most regions it contains a great deal of data.

Why do we use OpenStreetMap on our website?

First and foremost, our website should be helpful to you. And from our point of view, it is always helpful when you can find information quickly and easily. On the one hand, of course, it is about our services and products, but on the other hand it should also provide you with other helpful information. That's why we also use the OpenStreetMap map service. For example, we can show you exactly how to find our company. The map shows you the best route to us and your journey becomes child's play.

What data is stored by OpenStreetMap?

When you visit one of our websites that offers OpenStreetMap, user data is transmitted to the service and stored there. OpenStreetMap collects information about your interactions with the digital map, your IP address, data about your browser, device type, operating system and on which day and at what time you used the service. Tracking software is also used to record user interactions. The company specifies the "Piwik" analysis tool in its own privacy policy.

The data collected is subsequently accessible to the relevant working groups of the OpenStreetMap Foundation. According to the company, personal data is not passed on to other persons or companies unless this is legally necessary. The third-party provider Piwik does store your IP address, but in truncated form.

The following cookie may be set in your browser when you interact with OpenStreetMap on our website:

Name: _osm_location
Value: 9.63312%7C52.41500%7C17%7CM
Intended use: The cookie is required to unlock the contents of OpenStreetMap.
Expiry date: after 10 years

If you want to view the full image of the map, you will be linked to the OpenStreetMap website. The following cookies, among others, can be stored in your browser there:

Name: _osm_totp_token

Value: 148253112286912-2
Intended use: This cookie is used to ensure the operation of the map section.
Expiry date: after one hour

Name: _osm_session
Value: 1d9bfa122e0259d5f6db4cb8ef653a1c
Intended use: Mit Hilfe des Cookies können Sitzungsinformationen (also Userverhalten) gespeichert werden.
Expiry date: after the end of the session

Name: _pk_id.1.cf09
Value: 4a5.1593684142.2.1593688396.1593688396112286912-9
Intended use: Dieses Cookie wird von Piwik gesetzt, um Userdaten wie etwa das Klickverhalten zu speichern bzw. zu messen.
Expiry date: nach einem Jahr

Wie lange und wo werden die Daten gespeichert?

Die API-Server, die Datenbanken und die Server von Hilfsdiensten befinden sich derzeit im Vereinten Königreich (Großbritannien und Nordirland) und in den Niederlanden. Ihre IP-Adresse und Userinformationen, die in gekürzter Form durch das Webanalysetool Piwik gespeichert werden, werden nach 180 Tagen wieder gelöscht.

Wie kann ich meine Daten löschen bzw. die Datenspeicherung verhindern?

Sie haben jederzeit das Recht auf Ihre personenbezogenen Daten zuzugreifen und Einspruch gegen die Nutzung und Verarbeitung zu erheben. Cookies, die von OpenStreetMap möglicherweise gesetzt werden, können Sie in Ihrem Browser jederzeit verwalten, löschen oder deaktivieren. Dadurch wird allerdings der Dienst nicht mehr im vollen Ausmaß funktionieren. Bei jedem Browser funktioniert die Verwaltung, Löschung oder Deaktivierung von Cookies etwas anders. Unter dem Abschnitt „Cookies“ finden Sie die entsprechenden Links zu den jeweiligen Anleitungen der bekanntesten Browser.

Rechtsgrundlage

Wenn Sie eingewilligt haben, dass OpenStreetMap eingesetzt werden darf, ist die Rechtsgrundlage der entsprechenden Datenverarbeitung diese Einwilligung. Diese Einwilligung stellt laut Art. 6 Abs. 1 lit. a DSGVO (Einwilligung) die Rechtsgrundlage für die Verarbeitung personenbezogener Daten, wie sie bei der Erfassung durch OpenStreetMap vorkommen kann, dar.

Von unserer Seite besteht zudem ein berechtigtes Interesse, OpenStreetMap zu verwenden, um unser Online-Service zu optimieren. Die dafür entsprechende Rechtsgrundlage ist Art. 6 Abs. 1 lit. f DSGVO (Berechtigte Interessen). Wir setzen OpenStreetMap gleichwohl nur ein, soweit Sie eine Einwilligung erteilt haben.

Wenn Sie mehr über die Datenverarbeitung durch OpenStreetMap erfahren wollen, empfehlen wir Ihnen die Datenschutzerklärung des Unternehmens unter https://wiki.osmfoundation.org/wiki/Privacy_Policy.

Erklärung verwendeter Begriffe


Supervisory authority

Definition according to Article 4 of the GDPR

For the purposes of this Regulation: 
 "supervisory authority" means an independent public body established by a Member State in accordance with Article 51; 

Explanation: "Supervisory authorities" are always governmental, independent bodies which are also authorised to issue instructions in certain cases. They serve to carry out so-called state supervision and are located in ministries, special departments or other authorities. For data protection in Austria there is an Austrian data protection authority, for Germany there is a separate data protection authority for each federal state.

Order processor

Definition under Article 4 of the GDPR
 For the purposes of this Regulation: 
 "processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller;
 Explanation: As a company and website owner, we are responsible for all data we process from you. In addition to data controllers, there may also be so-called processors. This includes any company or person that processes personal data on our behalf. Processors can therefore be service providers such as tax advisors, hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.

Supervisory authority concerned

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"supervisory authority concerned" means a supervisory authority which is concerned by the processing of personal data, because

a)

the controller or processor is established in the territory of the Member State of that supervisory authority,

b)

that processing has or is likely to have a significant impact on data subjects residing in the Member State of that supervisory authority; or

c)

a complaint has been filed with this supervisory authority;

Explanation: In Germany, each federal state has its own supervisory authority for data protection. So if your company headquarters (main office) is in Germany, the respective supervisory authority of the federal state is generally your contact. In Austria, there is only one supervisory authority for data protection for the entire country.

 

Biometric data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"biometric data" means personal data, obtained by means of specific technical procedures, relating to the physical, physiological or behavioural characteristics of a natural person, which enable or confirm the unique identification of that natural person, such as facial images or dactyloscopic data;

Explanation: These are biological characteristics that are described by biometric data and from which personal data can be obtained with the help of technical procedures. These include DNA, fingerprints, the geometry of various body parts, body size, but also handwriting or the sound of a voice.

Data System

Definition under Article 4 of the GDPR

For the purposes of this Regulation, the term:

"file system" means any structured collection of personal data accessible according to specified criteria, whether such collection is maintained in a centralised, decentralised or functional or geographical manner;

Explanation: Any organised storage of data on a data carrier of a computer is called a "file system". For example, if we store your name and email address on a server for our newsletter, then this data is located in a so-called "file system". The most important tasks of a "file system" include the fast searching and finding of specific data and, of course, the secure storage of the data.

Information Society Service

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"information society service" means a service as defined in Article 1(1)(b) of Directive (EU) 2015/1535 of the European Parliament and of the Council (19);

Explanation: Basically, the term "information society" refers to a society based on information and communication technologies. Especially as a website visitor, you are familiar with all kinds of online services and most online services belong to "information society services". A classic example is an online transaction, such as buying goods over the internet.

Third Party

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"third party" means any natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or the processor;

Explanation: The GDPR basically only explains here what a "third party" is not. In practice, a "third party" is anyone who also has an interest in the personal data but is not one of the persons, authorities or entities mentioned above. For example, a parent company may act as a "third party". In this case, the subsidiary group is the controller and the parent group is the "third party". However, this does not mean that the parent company is automatically allowed to view, collect or store the personal data of the subsidiary company.

Restriction of processing

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"restriction of processing" means the marking of stored personal data with the aim of limiting their future processing;

Explanation: One of your rights is that you can ask processors to restrict your personal data for further processing at any time. This is done by marking specific personal data, such as your name, date of birth or address, so that it can no longer be processed in full. For example, you could restrict the processing so that your data can no longer be used for personalised advertising.

Consent

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"consent" means any freely given specific, informed and unambiguous indication of the data subject's wishes, in the form of a statement or other unambiguous affirmative act, by which the data subject signifies his or her agreement to personal data relating to him or her being processed;

Explanation: As a rule, such consent is given on websites via a cookie consent tool. You are probably familiar with this. Whenever you visit a website for the first time, you are usually asked via a banner whether you agree or consent to data processing. In most cases, you can also make individual settings and thus decide for yourself which data processing you allow and which you do not. If you do not consent, no personal data of yours may be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.

Receiver

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"recipient" means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients and the processing of such data by those authorities shall be carried out in accordance with the applicable data protection rules, in accordance with the purposes of the processing;

Explanation: Every person and every company that receives personal data is considered a recipient. Thus, we and our processors are also so-called recipients. Only authorities that have a mandate to investigate are not considered recipients.

Genetic data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"genetic data" means personal data relating to the inherited or acquired genetic characteristics of a natural person which provide unique information about the physiology or health of that natural person and which have been obtained, in particular, from the analysis of a biological sample from the natural person concerned;

Explanation: With a certain amount of effort, people can be identified via genetic data. That is why genetic data also belong to the category of personal data. Genetic data are obtained, for example, via blood or saliva samples.

Health data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"health data" means personal data relating to the physical or mental health of a natural person, including the provision of health services, revealing information about that person's state of health;

Explanation: Health data therefore includes all stored information concerning your own health. It is often data that is also recorded in a patient file. This includes, for example, which medicines you use, X-ray images, the entire medical history or, as a rule, the vaccination status.

Cross-border processing

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"cross-border processing" either

a)

a processing of personal data carried out in the context of the activities of establishments of a controller or a processor in the Union in more than one Member State, where the controller or processor is established in more than one Member State, or

b)

a processing of personal data which is carried out in the course of the activities of a single establishment of a controller or processor in the Union but which has or is likely to have a significant impact on data subjects in more than one Member State;

Explanation: If, for example, a company or other organisation has branches in Spain and in Croatia and personal data are processed in connection with the activities of the branches, this is "cross-border processing" of personal data. Even if the data is only processed in one country (as in this example in Spain), but the effects for the data subject are also apparent in another country, this is also referred to as "cross-border processing".

Head office

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

„Head office“

a)

in the case of a controller with establishments in more than one Member State, the place of its main administration in the Union, unless the decisions regarding the purposes and means of the processing of personal data are taken in another establishment of the controller in the Union and that establishment has the power to have those decisions implemented, in which case the establishment taking such decisions shall be considered to be the main establishment;

b)

in the case of a processor with establishments in more than one Member State, the place of its head office in the Union or, where the processor does not have a head office in the Union, the establishment of the processor in the Union where the processing activities in the context of the activities of an establishment of a processor mainly take place, to the extent that the processor is subject to specific obligations under this Regulation;

Explanation: Google, for example, is an American company that also processes data in the USA, but its European headquarters are in Ireland (Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland). Thus, Google Ireland Limited is legally a separate company and responsible for all Google products offered in the European Economic Area. In contrast to a main branch office, there are also branch offices, but these do not function as legally independent branches and are therefore also to be distinguished from subsidiaries. A principal place of business is therefore always the place where a company (trading company) has its centre of operations.

International organisation

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"international organisation" means an organisation governed by international law and its subsidiary bodies or any other body established by or pursuant to an agreement concluded between two or more countries.

Explanation: The best-known examples of international organisations are probably the European Union or the United Nations. In the GDPR, a distinction is made between third countries and international organisations in connection with the transfer of data. Within the EU, the transfer of personal data is not a problem because all EU countries are bound by the provisions of the GDPR. However, the transfer of data with third countries or international organisations is subject to certain conditions.

Relevant and reasoned objection

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"relevant and reasoned objection" means an objection to a draft decision as to whether there is a breach of this Regulation or whether intended measures against the controller or processor are in compliance with this Regulation, clearly indicating the scope of the risks posed by the draft decision in relation to the fundamental rights and freedoms of data subjects and, where applicable, the free flow of personal data within the Union;

Explanation: If certain measures taken by us as data controllers or by our processors are not in compliance with the GDPR, you can raise a so-called "relevant and reasoned objection". You must explain the extent of the risks to your fundamental rights and freedoms and possibly to the free flow of your personal data in the EU.

Personal data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"personal data' means any information relating to an identified or identifiable natural person (hereinafter 'data subject'); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

Explanation: Personal data is therefore all data that can identify you as a person. This is usually data such as:

  • Name
  • Address
  • E-Mail-Address
  • Postal address
  • Telefone Number
  • Birth Date
  • Identification numbers such as national insurance number, tax identification number, identity card number or matriculation number
  • Bank data such as account number, credit information, account balances, etc.

According to the European Court of Justice (ECJ), your IP address is also personal data. IT experts can use your IP address to at least determine the approximate location of your device and subsequently you as the connection owner. Therefore, the storage of an IP address also requires a legal basis within the meaning of the GDPR. There are also so-called "special categories" of personal data that also require special protection. These include:

  • racial and ethnic origin
  • political opinions
  • Religious or ideological convictions
  • the trade union affiliation
  • Genetic data such as data taken from blood or saliva samples
  • biometric data (this is information on mental, physical or behavioural characteristics that can identify a person).
    Health data
  • Data on sexual orientation or sexual life

Profiling

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"profiling" means any automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location;

Explanation: Profiling involves gathering various pieces of information about a person in order to learn more about that person. In the web sector, profiling is often used for advertising purposes or for credit checks. Web or advertising analysis programmes, for example, collect data about your behaviour and interests on a website. This results in a special user profile that can be used to target advertising to a specific group.

Pseudonymisation

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"pseudonymisation" means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person;

Explanation: Our data protection statement often refers to pseudonymised data. With pseudonymised data, you can no longer be identified as a person, unless other information is added. However, you should not confuse pseudonymisation with anonymisation. Anonymisation removes any reference to a person, so that this can really only be reconstructed with a disproportionately large technical effort.

 

Company

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"company" means a natural and legal person engaged in an economic activity, regardless of its legal form, including partnerships or associations regularly engaged in an economic activity;

Explanation: For example, we are a company and also carry out an economic activity via our website by offering and selling services and/or products. For every company, there is the formal characteristic of the legal entity, such as the GmbH or the AG.

Group of companies

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"group of companies" a group consisting of a controlling company and the companies dependent on it;

Explanation: One thus speaks of a "group of companies" when several companies unite and are legally and financially connected to each other, but there is nevertheless a central, overarching company. For example, Instagram, WhatsApp, Oculus VR or Facebook are largely independent companies, but they are all subject to the parent company Meta Platforms, Inc.

Responsible

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"responsible' means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law;

Explanation: In our case, we are responsible for the processing of your personal data and consequently the "controller". If we pass on collected data to other service providers for processing, they are "processors". This requires the signing of a "Contractual Processing Agreement (CPA)".

Processing

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"processing" means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;

Explanation: When we talk about processing in our privacy statement, we mean any kind of data processing. This includes, as mentioned above in the original GDPR declaration, not only the collection but also the storage and processing of data.

Binding internal data protection regulations

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"binding internal data protection rules' means measures for the protection of personal data with which a controller or processor established in the territory of a Member State undertakes to comply in respect of data transfers or a set of data transfers of personal data to a controller or processor of the same group of undertakings or the same group of undertakings engaged in a joint economic activity in one or more third countries;

Explanation: You may have heard or read the term "Binding Corporate Rules" more than once. Because this is the term that mostly appears when it comes to binding internal data protection rules. Especially for companies (such as Google) that process data in third countries, it is advisable to have such an internal regulation, by which a company commits itself, so to speak, to comply with data protection regulations. This regulation governs the handling of personal data that is transferred to and processed in third countries.

Violation of the protection of personal data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"personal data breach" means a breach of security leading, whether accidentally or unlawfully, to the destruction, loss, alteration of, or unauthorised disclosure of, or access to, personal data transmitted, stored or otherwise processed;

Explanation: For example, a "personal data breach" may occur in the event of a data leak, i.e. a technical problem or a cyber-attack. If the breach leads to a risk to the rights and freedoms of natural persons, the controller must immediately report the incident to the competent supervisory authority. In addition, data subjects must also be informed if the breach poses a high risk to the rights and freedoms of natural persons.

Representative

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"representative' means a natural or legal person established in the Union who has been appointed in writing by the controller or processor in accordance with Article 27 and represents the controller or processor in relation to their respective obligations under this Regulation;

Explanation: A "representative" can therefore be any person appointed in writing by us (controller) or one of our service providers (processor). Companies outside the EU that process data of EU citizens must specify a representative within the EU. For example, if a web analytics provider has its main office in the US, it must appoint a "representative" within the European Union to represent the data processing obligations.

Conclusion

Congratulations! If you are reading these lines, you have really "fought" your way through our entire data protection statement, or at least scrolled this far. As you can see from the scope of our data protection declaration, we take the protection of your personal data anything but lightly. It is important to us to inform you to the best of our knowledge and belief about the processing of personal data. In doing so, we not only want to tell you what data is processed, but also explain the reasons for the use of various software programmes. As a rule, data protection statements sound very technical and legalistic. However, since most of you are not web developers or lawyers, we also wanted to take a different linguistic approach and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. Therefore, the most important terms are explained in more detail at the end of the privacy policy. If you have any questions about data protection on our website, please do not hesitate to contact us or the responsible office. We wish you a pleasant time and hope to welcome you back to our website soon.

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Source: Created with the privacy generator from AdSimple